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Brands Shopping Network Announces Program Distribution Deal With Ocean Communications, Inc. for Brands Shopping Channel Carriage to 15 Million Analog Cable Homes.


Business Editors and Entertainment Writers

PHOENIX--(BUSINESS WIRE)--June 18, 2002

Brands Shopping Network, Inc. (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
:BSNK) announces the execution of a program distribution agreement with Ocean Communications. Under the terms of the agreement Ocean Communications will provide Brands Shopping Channel Shopping channels are television specialty channels that present shopping related content, particularly for home shopping enthusiasts.

Home shopping pioneers:
  • Bob Circosta
  • Barry Diller
  • Bud Paxson
  • Joseph Segel
 with access to 15 million analog cable homes to distribute its Brands Shopping Channel programming. Brands Shopping Channel is a new 24-hour a day 7 day a week television shopping network that will launch in the fourth quarter through satellite, cable and broadcast distribution. Brands Shopping Channel will enable at-home at-home
n. also at home
An informal reception in one's home.

adj.
1. Being, occurring, or functioning in one's home: at-home workers; at-home care.

2.
 retail shopping via TV programming and create an opportunity for transactions between branded retailers and their customers.

Ocean Communications and Brands Shopping Network anticipate that the Brands Shopping Channel programming will appear on these cable outlets as early as 4th quarter of 2002. Under the terms of the agreement signed by Brands and Ocean Communications, Brands will pay a monthly subscriber fee for each household based on market and daypart. Ocean Communications will also provide Brands with satellite turnaround Turnaround

A situation where a company that has had poor performance for an extended period of time experiences a positive reversal.

Notes:
A speculator may profit from a turnaround if he or she accurately anticipates the improvement of a poorly performing company.
 on these cable systems.

"We believe that Brands Shopping Channel is building the next generation of TV home shopping Home Shopping commonly refers to the electronic retailing / home shopping channels industry, which includes such billion dollar companies as HSN, QVC, eBay, ShopNBC, Buy.com, and Amazon.com.  to a wider universe of consumers by building programming around name brand retailers selling name brand products. We are excited about our partnering agreement with Brands Network Inc and believe that we can help Brands programming reach over 50 million households in the next year," stated Bob Bubeck, Vice President and General Manager of Ocean Communications. This daypart specific distribution agreement will add to Brands full time distribution with satellite, broadcast and cable operators.

"The programming distribution agreement with Ocean Communications to 15 million analog cable homes supports our goal of bringing name brand retailers to customers through their home television screens and generating transaction based revenues. Ocean Communications is prepared to maximize our media effectiveness and help to deliver prime buying time periods and markets for Brands Shopping Channel programming," stated Brands Shopping Network President Wendy Borow-Johnson.

Brands Shopping Network Inc. is currently building its media distribution base and initial programming schedule. It has already entered into agreements with name brand retailers who are familiar cornerstones in America's malls and on-line shopping sites including among others: Ritz Ritz

elegant and luxurious hotel opened in Paris in 1898 by César Ritz; hence, ‘ritzy, putting on the ritz.’ [Fr. Hist.: Wentworth, 429]

See : Luxury
 Camera, Wherehouse Music, Everything But Water, Spafinder.com, Boatersworld.com, Roger Dunn Golf. Brands Shopping Channel works with its retail partners to produce informative and entertaining programming for consumers. Viewers learn more about specific name brand products and have the opportunity to purchase them right at home through the retailers 800 numbers and websites.

About Brands Shopping Network, Inc.

Brands Network, Inc. is a new media company focused on bringing well-recognized retailers and name brand products to consumers on television through a dedicated 24 hour a day channel as well as interactive and on demand services. Brands Shopping Channel will provide consumers the opportunity to shop for a variety of name brand products from popular retailers through transaction based lifestyle programming. Brands Shopping Channel will also provide well-recognized retailers with a turnkey See turnkey system.  solution of production services and national cable, broadcast and satellite media distribution. Retailers will be able to capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 Brands Shopping Channel's entertaining and informative lifestyle programming to reach millions of targeted consumers through television home shopping.

About Ocean Communications

Ocean Communications was formed in April 1997 by industry veterans to act as a clearinghouse clearinghouse

Institution established by firms engaged in similar activities to enable them to offset transactions with one another in order to limit payment settlements to net balances.
 for cable networks to obtain distribution on cable systems throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Ocean Communications is devoted to creating winning relationships between cable networks and cable systems by expanding distribution of network programming and maximizing the use of available programming inventory to generate incremental Additional or increased growth, bulk, quantity, number, or value; enlarged.

Incremental cost is additional or increased cost of an item or service apart from its actual cost.
 revenue for cable operators.

This press release contains forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 within the meaning of Section 27A of the Securities Act of 1933, as amended a·mend  
v. a·mend·ed, a·mend·ing, a·mends

v.tr.
1. To change for the better; improve: amended the earlier proposal so as to make it more comprehensive.

2.
, and Section 21E of the Securities Exchange Act of 1934, as amended. Investors are cautioned that these forward-looking statements involve uncertainties and risks that could cause actual performance and results of operations to differ materially from those anticipated by these statements. These risks and uncertainties include issues related to the ability to: obtain sufficient funding to continue operations, maintain adequate cash flow, profitably exploit new production, license and sign artist agreements; and the unpredictable nature of consumer entertainment preferences; as well as other factors set forth in the Company's most recently filed Form 10 reports. The forward-looking statements contained herein represent the Company's judgment as of the date of this release and it cautions readers not to place undue reliance on such statements. Brands assumes no obligation to update the statements contained in this release.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 18, 2002
Words:757
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