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Branding.


2005 marked the return of the stag for HARTFORD FINANCIAL and the 20th anniversary of METLIFE'S affiliation with Snoopy Snoopy

world’s most famous beagle. [Comics: “Peanuts” in Horn, 542]

See : Dogs


Snoopy

imaginative dog. [Comics: “Peanuts” in Horn, 542–543]

See : Illusion
.

Hartford Financial's stag made its first appearance in a television commercial since the 1970s. The 123-year-old icon made its comeback Comeback

Australian breed of wool sheep, bred by crossing Merino with Corriedale, Polwarth or Zenith sheep; wool is 21 to 25 microns. It is a registered breed, but the term is more commonly used in the sense of a type of sheep produced by crossbreeding a crossbred Merino back to Merino.
 in the form of a computer-generated stag during the NCAA NCAA
abbr.
National Collegiate Athletic Association
 playoffs.

MetLife celebrated its 20th year with Snoopy. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the company, Snoopy is a symbol of MetLife's dedication to meeting consumers' financial needs.
COPYRIGHT 2006 A.M. Best Company, Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Insurance Marketing
Publication:Best's Review
Article Type:Brief Article
Geographic Code:1USA
Date:Jan 1, 2006
Words:73
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