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Branding Expert Robert Turtledove Joins TheLadders.com as Chief Marketing Officer.


World-Class Consumer Marketing Executive to Help Drive Global Expansion of Leading Executive Job Search Website

NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- TheLadders.com, the world's leading $100,000+ jobs website, announced today that Robert Turtledove turtledove: see pigeon.
turtledove

Species (Streptopelia turtur, family Columbidae) of migratory European pigeon that winters in northern Africa. It is about 11 in. (28 cm) long and has a reddish brown body, blue-gray head, and white-tipped tail.
 has joined the company as Chief Marketing Officer. In this role, Turtledove will help lead the global brand expansion of TheLadders.com.

A seasoned executive with experience across a number of revered marketing and communications programs, Turtledove brings 24 years of consumer marketing expertise to TheLadders.com. He has held positions with some of the world's most well-known brands and companies including PepsiCo and YumBrands, Metromedia Restaurant Group Metromedia Restaurant Group is a United States casual dining company that operates and franchises more than 800 restaurants under the names Bennigan's, Bonanza, Ponderosa, Steak and Ale, The Plano Tavern, The Southlake Tavern and the 29 Degree Tavern. , Frito-Lay and Lever Brothers The British manufacturer Lever Brothers was founded in 1885 by William Hesketh Lever and his brother, James.

In 1885 they bought a small soap works in Warrington. Using glycerin and vegetable oils such as palm oil, rather than tallow, to manufacture soap, they produced a
.

"Robert has truly amazing experience. He is one of those rare executives who is both a visionary ideas person and a hands-on manager who sweats the details and makes things happen," said Marc Cenedella, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of TheLadders.com. "In his years working to build some of the world's premier brands, he's continually set himself apart for his ability to drive results and harness new opportunities. We look forward to Robert's contributions as we expand our brand globally with the launch of TheLadders.com Europe, our RecruitLadder Premium enterprise product and - on the horizon - our $200k market brand extension."

Turtledove joins TheLadders.com from Metromedia Restaurant Group, a $1.2 billion chain of 800 US and international restaurants, which includes Bennigan's, Steak and Ale Steak and Ale is a semi-casual dining American restaurant chain founded by Norman E. Brinker with over 60 locations in 19 states in the United States. It is part of the Metromedia Restaurant Group, which also leases franchises for Bennigan's, Bonanza, and Ponderosa restaurants. , Ponderosa and Bonanza Steakhouses. He served most recently as the Chief Concept Officer. Turtledove joined Metromedia from LiveAdvice.com, an Internet-based information service where he was as Chief Marketing Officer. Prior to that Turtledove had a successful tenure with PepsiCo and YumBrands, where he held a variety of senior marketing positions, including Vice President, Marketing for Pizza Hut International's 4,000 restaurants around the world. Turtledove has also led marketing initiatives on the agency side for Mountain Dew mountain dew
n.
Illegally distilled corn liquor.
 and Frito Lay's Tostitos and Lay's brands. His career in brand management began at Lever Brothers in South Africa.

"TheLadders.com has managed to not only build a phenomenally strong brand in such a short time period, but the company has really carved out its own entirely new business category," said Turtledove. "The possibilities to expand on that strong foundation are limitless. I look forward to working with this sharp executive team to take on an even broader swath of the market."

Born and raised in Zimbabwe and educated under their British public school system, Turtledove received his Bachelor of Business Science The Bachelor of Business Science (BBusSci) degree is aimed at students who wish to make a career in a Business Enterprise. It is similar to the Bachelor of Commerce (BCom) degree, however it is a four year Honours level stream that covers a broader spectrum of  degree, with honors, from the University of Cape Town Coordinates:
“UCT” redirects here. For other uses, see UCT (disambiguation).
 in South Africa. Currently residing in Plano, TX, Turtledove and his family are in the process of relocating to New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
, home of TheLadders.com headquarters.

About TheLadders.com:

TheLadders.com is the world's largest online service catering exclusively to the $100k+ job market. Our job is to make the search for senior talent and senior positions quick and effective. With access to the most $100k+ job leads in one place, senior level professionals can get to the next step in their careers faster. Top recruiters value the ability to quickly and easily connect with so much qualified talent in the sales, marketing, finance, HR, legal, tech and operations industries. Founded in 2003 by Marc Cenedella, TheLadders.com has grown into the largest specialty employment website with over 1,380,000 members and 30,000 recruiters. We're based in New York, but you can reach us anywhere, anytime at www.theladders.com.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 4, 2007
Words:570
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