Branded Media to Acquire Executive Media Network; New Acquisition Enhances the Branded Media(TM) Strategy.NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- Branded Media Corporation (BMCP BMCP Basic Multimedia Communications Package ) a creative and growing branding agency, announced today that it has entered into an agreement to purchase out-of-home advertising Out-of-home advertising (also referred to as OOH) is essentially all type of advertising that reaches the consumer while he or she is outside the home. This is in contrast to broadcast, print, or internet advertising, which may be delivered to viewers out-of-home (e.g. placement agency, Executive Media Network (EMN EMN Equity Market Neutral (investing) EMN École Nationale de la Magistrature (French National School for the Training of Judges and Prosecutors) EMN Electromagnetic Noise ). The transaction is subject to standard due-diligence and negotiation and execution of definitive agreements. It is scheduled to close on or before October 1, 2005. Founded in 1998, EMN has created a worldwide media display network that enables advertisers to target premium airline travelers, an elusive audience of affluent, decision making consumers. "Delivering creative media platforms which target specific consumers is a key component of the Branded Media(TM) strategy," said Eve Krzyzanowski, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Branded Media Corporation. "We believe EMN is well positioned for continued growth in a specialized, highly-targeted industry. We look forward to integrating EMN and creating new opportunities for moving our business forward." "We are confident that Branded Media's fresh approach to marketing and branding, along with its impressive and accomplished team of professionals, will help EMN reach its full potential," said Brian Pussilano, co-founder of EMN, who will remain with the company after the close of the transaction. Branded Media Corporation excels in discovering, extending and managing brands by creating distinctive market opportunities. Utilizing multimedia platforms, BMC (BMC Software, Inc., Houston, TX, www.bmc.com) A leading supplier of software that supports and improves the availability, performance, and recovery of applications in complex computing environments. positions brands and actively seeks creative retail partners. Branded Media takes a comprehensive approach to brand building through creative, strategic brand messaging designed to increase awareness and sales of consumer products and services. This news release may contain certain forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. that are subject to risks and uncertainties, which may cause the actual results or performance to differ materially from the results or performance expressed or implied. Such statements reflect management's current views and are based on certain assumptions. Actual results could differ materially from the assumptions currently anticipated. |
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