Browse Brand image topic

Subtopics (21)

• Advertising
• Analysis
• Comparative analysis
• Evaluation
• Forecasts and trends
• Influence
• Laws, regulations and rules
• Management
• Marketing
• Measurement
• Methods
• Planning
• Political aspects
• Psychological aspects
• Religious aspects
• Reports
• Safety and security measures
• Services
• Social aspects
• Surveys
• Usage

Articles

Title	Author	Type	Date	Words
Batelco unveils new brand image.			Dec 10, 2009	277
Sports agent speaks on Tiger Woods sponsorships (VIDEO).		Brief article	Dec 9, 2009	243
Brand winners and losers.			Dec 1, 2009	828
Coca-Cola Zero[TM] Announces Global Film Partnership with James Cameron's Avatar.			Nov 24, 2009	1174
Research and Markets: Branding and Sponsorship: How to Differentiate in Global Mobile Markets.			Nov 19, 2009	286
Sony Ericsson realigns its external visual identity, brand values.			Nov 16, 2009	230
If you don't brand your club, others will: the case for private club branding.	Stephan, George		Nov 1, 2009	1277
Estonia works to build brand image from wire reports.			Oct 28, 2009	177
Tumri Rolls Out Retail Toolkit for Advertisers.			Oct 21, 2009	789
Brand.net Enters Automotive Category, Bringing Its Industry-First Web-Wide Brand ROI Measurement to OEMs and Their Agencies.			Oct 14, 2009	499
Sony is best performing brand in Kingdom of Saudi Arabia.			Oct 11, 2009	561
Marketing matters: because most coatings manufacturers have a broad, complex business model that embraces multiple customer targets, the selling and marketing of coatings requires a vigilant and precise understanding of customers and their needs.	Morrow, Bonnie A.	Interview	Oct 1, 2009	2879
Take control of your brand: building your business in a digital world.	Vaynerchuk, Gary	Viewpoint essay	Oct 1, 2009	653
High fashion and hospitality walk red carpet together.	Turcotte, Jason		Sep 30, 2009	675
Philips doubles brand value to $8bn.			Sep 29, 2009	382
Philips nearly doubles total brand value to $8.1 billion.			Sep 27, 2009	451
Swiss-Belhotel familiarises brand values to travel trade.			Sep 1, 2009	365
New Firm Canvas Brand Advisors Focuses on Building Inspiring Brands; Bringing Them to Life.			Aug 6, 2009	383
Rite Aid Offers Big Back-to-School Savings with Private Brand Value, Online Rebates.			Jul 28, 2009	429
Navigation Capital Partners Invests In Definition 6.			Jul 13, 2009	603
Monster Energy Update.	Logan, Catherine	Case overview	Jul 1, 2009	792
New Report Values America's 100 Leading Nonprofit Brands.			Jun 24, 2009	1144
30 glossy pages of past glories, hard sell - and, of course, 'brand values'.			Jun 20, 2009	1399
Orange Label Advertising Agency Recognized for its Healthcare Marketing and Branding Prowess.			Jun 10, 2009	405
Brand.net Announces Sales Momentum with Top 100 Advertisers, Adds Senior Sales Executives from WebMD and AOL and Opens Atlanta Office.			May 12, 2009	619
Reputation Management Presentation to Be Hosted by the DFW Search Engine Marketing Association.			May 11, 2009	820
Online Financial Answer Center from Truebridge is revised.			May 1, 2009	392
Facebook Selects MarkMonitor Antifraud Solutions to Combat Malware.		Company overview	Apr 30, 2009	521
Demand for New Office Equipment Continues, According to Better Buys for Business Survey; Pricing Matters More to Buyers Than Brand Reputation.			Apr 8, 2009	443
As brand, Blackwater picks one that's bland.		Company overview	Apr 1, 2009	455
Plan for success and measure it.	Hamon, Chris		Mar 22, 2009	1358
To catch a tiger or let him go: the match-up effect and athlete endorsers for sport and non-sport brands.	Koernig, Stephen K.; Boyd, Thomas C.	Report	Mar 1, 2009	9121
International expansion: proven strategy during economic uncertainty: global growth allows a franchise to invest in more than one option so that you don't risk everything on a single opportunity. In other words, you hedge your bets.	Sanders, Lee		Mar 1, 2009	1165
Two Martinis Launches to Help Businesses Establish Memorable Brand Identities.		Company overview	Feb 24, 2009	770
Australia: Brisbane IT firm launches new brand + image.			Feb 9, 2009	125
Research and Markets: The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It.			Feb 4, 2009	366
Lotame Partners with Vizu and Amplify to Measure the Value of Advertising on Social Media Beyond the Click.			Feb 2, 2009	694
Brand.net Launches Quality Certification Platform; Provides Brand Advertisers with the Highest Quality Inventory Available Online.			Feb 2, 2009	564
Sheraton Hotels and Resorts Forges Global Agreement with International Spa Brand, Nectar[TM].			Jan 27, 2009	846
Brand.net Strengthens Sales Leadership in New York and Chicago, Reports Significant Sales Momentum in 2008.			Jan 12, 2009	559
A drink of ice tea.		Brief article	Jan 1, 2009	114
Research and Markets: Connective Branding: Building Brand Equity in a Demanding World.			Dec 22, 2008	594
Bank of Jordan launches a Branding Campaign.			Dec 20, 2008	476
AudioQuest and Imation Forge Collaboration.			Dec 15, 2008	635
BRC imagination arts congratulates Heineken on the grand opening of the new Heineken experience.			Dec 9, 2008	384
BASF: 'brand value insurance' for dietary supplements & functional foods.			Dec 1, 2008	643
Protecting a brand without stifling franchisees: when your network is emotionally-engaged in building and protecting your brand, they become the brand itself.	Wehner, Sherrie		Dec 1, 2008	1800
S.M. Guma and the Sesotho historical novel: an Afrocentric perspective/S.M. Guma en die historiese roman in Sesotho: 'n Afrosentriese perspektief.	Selepe, T.J.	Essay	Dec 1, 2008	8653
Molecular Inc.'s Brand Persona Work Highlighted in Recent Report from Leading Independent Research Firm.			Oct 15, 2008	418
New Retail Numbers Validate Trends Identified in Brand Idiomatics Consumption Context Index.			Oct 13, 2008	694
pounds 150,000 to create post-08 city slogan; Plan for new global brand image.			Oct 9, 2008	287
Pfeiffer's Beauty Division unveils new brand image.			Oct 1, 2008	33
Taking security and branding to the next level.			Oct 1, 2008	285
The 30-second campaign: even in the era of the Internet, TV ads still play an enormous role in presidential elections. Can you trust them?	Elliott, Stuart		Sep 22, 2008	2359
Iran Khodro Brand Value approximately $400 mln.			Sep 16, 2008	124
DDIFO Concerned about Litigation at Dunkin' Brands.			Aug 29, 2008	599
Brand.net Secures $10 Million in Series B Funding.			Aug 26, 2008	515
Trade dressed to kill: don't overlook the value of your product's overall image.	Remus, Paul C.		Jul 18, 2008	718
Kodak Unveils a Suite of High-Definition Products That Deliver New Experiences in Content Creation and Display.			Jul 10, 2008	1188
France: Orange Launches Global Vision Branding Campaign.			Jul 3, 2008	322
Avoiding Bad Press.	Coad, Jonathan		Jul 2, 2008	1630
Consumers Want to Talk to Brands, Finds ExpoTV Survey.			Jun 25, 2008	651
Anti-Counterfeiting Steps For US Brand Owners.			Jun 22, 2008	1695
India: Infosys brand value reports slowest growth in FY08.			May 22, 2008	288
New brand image for Pegasus.			May 4, 2008	369
Can Brand take America (or more to the point, can America take Brand)? Brand image: Will Russell wow U.S. stars like Christina Aguilera?			Apr 25, 2008	1951
Habeas Announces New Advisory Services.			Apr 16, 2008	766
Breached: outsourcing and global sourcing has meant greater corporate exposure to breaches in the supply chain, but leading risk managers are stepping up to the challenge.	Enslow, Beth	Cover story	Apr 15, 2008	2798
Private Label from a Consumer Perspective.			Apr 1, 2008	639
The importance of brand and competition in defining U.S. religious markets.	Goff, Brian; Trawick, Michelle W.		Apr 1, 2008	6583
'Brand Risk' is a Practical and Accessible Book for Those Who Hold Responsibilities in Marketing or Risk Management.			Feb 27, 2008	279
corporate social responsibility concept...part of hilton family of brands values.			Feb 14, 2008	801
BearingPoint Supply Chain Study Suggests Brand Image is Main Motivation for U.S. Companies to be "Eco-Friendly".			Feb 7, 2008	926
Advance Auto Parts Launches New Branding Campaign.			Feb 4, 2008	499
Valerex helps Multifry turn up the heat on the competition.			Feb 1, 2008	412
Exclaim(SM) and Athentech(R) Partner to Improve Quality of Camera Phone Images.			Jan 29, 2008	604
Talbots Announces Key Senior Executive Appointments.			Dec 13, 2007	1252
Built-In Appliances Distribution and Brand Image in Italy Report Studies the Behaviour of the Italian Purchasers of Built-In Appliances.			Dec 12, 2007	338
A logo does not a brand make; Understand how to make your logo work for your company's brand.	Smith, Tim		Nov 1, 2007	1037
Heineken Taps BRC Imagination Arts to Redesign the Heineken Experience in Amsterdam.			Oct 31, 2007	697
Posner Advertising is Creative Force behind Branding, Advertising and Marketing Of ResidentialNYC.com.			Oct 10, 2007	503
Celestial Seasonings unveils new image.		Brief article	Oct 1, 2007	119
Wells Fargo uses customized binders to reinforce brand image.		Brief article	Oct 1, 2007	253
Visible Technologies Secures Series B Funding.		Company overview	Sep 24, 2007	907
Eternal Image Opens "The EI Company Store".			Sep 21, 2007	575
Get a new attitude!	Grayson, Suzanne; Grayson, Bob		Sep 1, 2007	1339
A complex challenge: branding can provide a boost to the produce department, but it's more complicated than in the center store.	Radice, Carol		Sep 1, 2007	2403
Food giant launches massive TV campaign to promote its brand image.			Aug 29, 2007	159
The Brand Coaches: brewing a hot brand: it has been two years in the making, but The Brand Coaches have taken many of the keys to success we have addressed in this exclusive bi-monthly column for Tea & Coffee Trade Journal, and added a number of other critical ingredients to create a breakthrough book on retail specialty coffee business development.	LaFlamme, Lon L.; Morris, David J.	Column	Aug 1, 2007	1119
Yankee Group Says Brand Advertising Is the Next Big Online - "Thing".			Jul 25, 2007	478
Death By A Thousand Cuts? Court Of Appeal Refers Trade Mark Dilution Questions To ECJ.			Jul 18, 2007	1559
Italy: ever the source for the new in Espresso ... or tea? Italy is renowed as the source for a its rich coffee and tea products. Jonathan Bell highlights some notable companies.	Bell, Jonathan	Company overview	Jul 1, 2007	3877
Eternal Image Expands to Europe: Forms New Company with Remeire, Ltd. to Manufacture and Distribute Products in Europe.			Jun 29, 2007	771
Discover the Role of Branding in the Modern World of Business.			Jun 29, 2007	464
Research and Markets - New Report Discusses Bharat Sanchar Nigam Ltd.'s Precarious Brand Image in the Indian Market.			Jun 18, 2007	294
A theoretical study on brand strategy based on the knowledge economy.	Chen, Xuesong; Xu, Jiansuo	Brief article	Jun 1, 2007	130
The functional confectionery market: how sweet it is; Today's desire for healthy confections is being driven by consumers looking to get more, and in some cases less, from their candy purchases.	Wright, Rebecca		May 1, 2007	3725
Internal Branding Campaign.		Brief article	May 1, 2007	107
VIZIO TVs Now Fastest Growing Brand of Flat Panels.			Mar 8, 2007	939
What does your "phone door" look like?	Bond, Brett		Mar 1, 2007	842