Brand New View Announces Expansion Into Creative Services With Addition of New Creative Director to Executive Team.Business Editors SACRAMENTO, Calif.--(BUSINESS WIRE)--March 20, 2001 Randy Ramirez, a Renowned Creative Director, Will Accelerate Brand New View's Move Into a Full Range of Creative Services Creative Services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Examples include:
Brand New View, Inc., a creative catalyst firm specializing in building world-class brands, is pleased to announce that Randy Ramirez, a highly respected Creative Director, is joining the executive team. He will lead the company's expansion into Creative Services. "Randy is a world-class creative whose talents are incomparable (mathematics) incomparable - Two elements a, b of a set are incomparable under some relation <= if neither a <= b, nor b <= a. . His list of clients is impressive and includes top tier companies like Transamerica. ABC/Cap Cities and London Pacific," said co-founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. John Davis, "His creative work is, quite simply, mind-blowing mind-blowing adj. 1. Producing hallucinatory effects. 2. Intensely affecting the mind or emotions. and will be a major strategic asset for us as we continue to build our portfolio of innovative brand services." "I am very excited by the unique combination of services that Brand New View will now be able to offer. Although technology may have changed the business landscape, the design solutions I develop help provide answers to questions companies were asking even before the advent of the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the : how can we serve our customers better and how can we work more efficiently. Technology hasn't changed the basic needs of a client. It has simply provided another way to meet those needs," stated Mr. Ramirez. "This is a very exciting development for us," said co-founder and Chief Theatrical Officer Peter Davis. "Our workshops address specific internal needs companies have in developing sustainable brand innovation and we are now able to address external branding needs as well." About Brand New View Brand New View is all about Unleashing Extraordinary Innovation - it is a creative catalyst firm focused on helping clients build great brands both internally and externally. The company fervently fer·vent adj. 1. Having or showing great emotion or zeal; ardent: fervent protests; a fervent admirer. 2. Extremely hot; glowing. believes that organizations in the 21st century must be relentlessly innovative inside and outside to succeed. Brand New View is uniquely positioned to accomplish this. With its unusual combination of extensive business, creative and academic experience and a flair for inventiveness Inventiveness Archimedes (287–212 B. C.) invented military engine which saved Syracuse. [Gk. Hist.: Hall, 31] Bell, Alexander Graham (1847–1922) inventor of telephone (1876). [Am. Hist. and irreverence, Brand New View is building a dynamic and FUN company and culture. For further information, visit the Brand New View web-site at www.brandnewview.com. |
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