Brainshark Launches Rich-Media SharkPartner Program; Brainshark Expands Partner Channel Programs to Leverage Growth in Demand.Business/Technology Editors BURLINGTON, Mass.--(BUSINESS WIRE)--July 11, 2001 Brainshark, Inc.(TM), the leading provider of self-service rich-media communications solutions, today launched its Rich-Media SharkPartner(TM) Program, a partnership program developed to speed the deployment of rich-media solutions. "The rich-media market is growing at a rapid rate, and enterprises are looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. ways to more quickly and easily integrate rich-media communications into their daily business processes to improve productivity. Brainshark is the market leader in rich-media business communications, and this new program is a way for companies to form relationships with Brainshark to participate in the success of that growth," said Greg Flynn, Vice President of Business Development, Brainshark, Inc. Brainshark sales reps will now be able to sign up partners who will co-market and resell re·sell tr.v. re·sold , re·sell·ing, re·sells 1. To sell again. 2. To sell (a product or service) to the public or to an end user, especially as an authorized dealer. Brainshark communication solutions. The internal business development team will continue to seek out and form new strategic relationships and partnerships. "It's a real integration of our sales team and our partners," said Flynn, "and this program is one example of what makes us different from our competitors - we all play as if we were on the same team." The rich-media market is expected to reach $34 billion by 2004 (with a compounded annual growth rate of 53 percent) according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. FAC/Equities. FAC/Equities predicts that rich-media will "raise the bar" for eCommerce and enterprise communications. Through the SharkPartner(TM) Program, qualified partners can resell and/or recommend the Brainshark solution to their customers. Program components are designed to accommodate OEMs, VARs, consulting and training partners that wish integrate the Brainshark platform into their products and services to give their customers rich-media creation capabilities. Partners will be eligible to participate in a number of programs including: -- Access to dedicated program managers -- Perpetual revenue stream opportunities -- Co-Branded Brainshark licenses for internal use and demonstrations -- Opportunities for joint marketing and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most -- Brainshark field sales support, including joint selling opportunities -- Access to the Brainshark Partner Extranet -- Participation in Web seminars and events Brainshark enables business professionals to instantly self-author, publish, edit, and distribute secure, high-impact, rich-media content (audio, video, documents, and visuals) over the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the . By using familiar tools including a Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you. , a telephone and Microsoft PowerPoint, business professionals can add voice to content and deliver rich-media information on demand. Brainshark's solutions improve the speed and effectiveness of sales and marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales , eLearning, and corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. activities, resulting in increased employee productivity and customer loyalty. About Brainshark, Inc. Brainshark, Inc. was founded in 1999 and is located in Burlington, Massachusetts Burlington is a town in Middlesex County, Massachusetts, United States. The population was 22,876 at the 2000 census. History Burlington was first settled in 1641 and was officially incorporated on February 28, 1799. . Brainshark provides a web communications platform that empowers the average businessperson to create, manage and share rich-media communications via the web, telephone or at their desktop. Brainshark is being leveraged by many companies to communicate faster and more effectively with their employees, customers and partners, including: Nuveen Investments Nuveen Investments is a public company in the asset management industry. References http://www.nuveen.com Nuveen's Corporate Website , Progress Software Corporation, Sonus Networks, Imperial Bank and SilverStream Software. For more information, please visit www.brainshark.com for an online demonstration of Brainshark's unique capabilities and to request a free 15-day trial. |
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