Brainshark Expands Channel Sales Team.Andy Zimmerman Brings SaaS Sales and Business Development Experience to Leading On-Demand Business Communications Provider WALTHAM, Mass. -- Brainshark, Inc., the leader in on-demand business communications solutions, today announced the addition of SaaS veteran Andy Zimmerman to lead its channel initiatives. In his role as Vice President of Business Development, Zimmerman is responsible for developing and managing strategic partnerships and driving channel sales for Brainshark as well as managing sales of Brainshark's marketing services offerings and developing new markets for Brainshark solutions. "Companies are recognizing the importance of having an on-demand communication strategy as a necessity to reach their audience," said Joe Gustafson, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Brainshark. "Brainshark offers proven technologies and services that are delivering tremendous value for more than 500 companies and a third of the Fortune 100. We're excited to leverage Andy's experience to further extend Brainshark's value proposition to new markets and partners." Prior to joining Brainshark, Zimmerman was senior vice president of sales and marketing at Theikos, a leading CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. consulting and software-as-a-service solution provider, where he was instrumental in driving the company's rapid growth, building its Salesforce.com services business, and launching its AppFactor On-Demand Solutions division. During his career, Zimmerman also served as director of sales operations at Virtusa Corp., an application development outsourcing firm, and as director of business development at edocs, the leading self-service and e-billing software company acquired by Siebel Systems Siebel is a brand name of Oracle Corporation. Siebel Systems, Inc., founded by Thomas Siebel in 1993, was principally engaged in the design, development, marketing and support of CRM applications. in 2004. He also managed strategic alliances at telco billing software provider Kenan Systems prior to its $1.5 billion acquisition by Lucent in 1999, and was a certified See certification. IT management consultant with IBM Global Services IBM Global Services is the world's largest business and technology services provider. It is the fastest growing part of IBM, with over 190,000 professionals serving customers in more than 160 countries. . Zimmerman earned his BA from Brown University and MBA MBA abbr. Master of Business Administration Noun 1. MBA - a master's degree in business Master in Business, Master in Business Administration from the Kellogg School of Management
"Brainshark is easy to use for any businessperson and easy to integrate into existing applications, which makes it very attractive for channel partners," said Andy Zimmerman, vice president of business development, Brainshark, Inc. "The possibilities for rich-media enabling applications and web sites, and creating new revenue streams is enormous. I'm excited to work alongside Brainshark's experienced team to uncover these opportunities." About Brainshark, Inc. Brainshark is the leader in on-demand business communication solutions. Our patented software empowers any business person to easily create, deliver and track high-impact voice-enriched presentations - available on demand. More than 500 companies - including a third of the Fortune 100 - rely on Brainshark software and services to accelerate training, increase marketing response rates, shorten the sales cycle, or enhance corporate communication. Provided on a Software-as-a-Service (SaaS) basis, Brainshark solutions can be ramped up quickly for rapid return on investment. For more information, visit www.brainshark.com, or view a brief presentation about how Brainshark Drives Marketing and Sales effectiveness Marketing and Sales Effectiveness is a category of technologies and services that refers to improving business results through optimizing the efforts of Marketing and Sales, which, if properly aligned, make each business group more effective. at: http://www.brainshark.com/brainsharkinc/MSEintro?tx=pr |
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