Brain Boxes and CSR Join Forces to Make Buying Via Bluetooth a Reality.Business/High Tech Editors WinHEC LOS ANGELES--(BUSINESS WIRE)--March 27, 2001 Brain Boxes Limited and CSR (1) (Customer Service Representative) A person who handles a customer's request regarding a bill, account changes or service or merchandise ordered. Agents in call centers are known as CSRs. See call center. (Cambridge Silicon Radio) unveiled a working Bluetooth enabled vending machine vending machine, coin-operated, automatic device for selling goods. Many vending machines are capable of making change, and some of the more sophisticated ones accept paper money or credit cards. on the Microsoft booth at the WinHEC Conference in Anaheim. The vending machine, based around a Windows(R) PC allows consumers with a Bluetooth-enabled device such as a Microsoft Pocket PC(R) to order drinks using credits stored on the device, thus eliminating the need for coins. A Brain Boxes(TM) Bluetooth PC Card, based on the BlueCore01(TM), CSR's single chip solution, is embedded in the vending machine. This provides a wireless connection to communicate with the user's PDA (Personal Digital Assistant) A handheld computer for managing contacts, appointments and tasks. It typically includes a name and address database, calendar, to-do list and note taker, which are the functions in a personal information manager (see PIM). and an interface with the vending machine's existing systems. A Brain Boxes Bluetooth Compact Flash card in the user's Pocket PC based device turns it into a Bluetooth-enabled handheld computer A computing device that can be easily held in one hand while the other hand is used to operate it. The Palm devices are a popular example. See Palm, smartphone and palmtop. . Both Bluetooth devices make use of Microsoft's Bluetooth software stack (1) A stack that is implemented in memory rather than in hardware registers. See stack. (2) A generic reference to a set of system programs or a set of application programs that form a complete system. See stack. running on Windows 2000 and the Pocket PC. Stephen Evans, marketing manager for Brain Boxes Limited said, "Microsoft's software stack and the CSR BlueCore chip complement our hardware expertise perfectly, and gave us the fastest, lowest-cost route to this `real-world' Bluetooth application." "This is an innovative application of Bluetooth technology which illustrates the potential of wireless connections to a wide range of consumer applications," commented Glenn Collinson, co-founder and marketing director, CSR. About Brain Boxes Limited Brain Boxes is a designer and manufacturer of PC data communications data communications, application of telecommunications technology to the problem of transmitting data, especially to, from, or between computers. In popular usage, it is said that data communications make it possible for one computer to "talk" with another. hardware. Since 1984, substantial investments in both R&D and manufacturing expertise have gained Brain Boxes a reputation for products that are easy-to-use, highly configurable, and extremely reliable. In January Brain Boxes became one of only 50 companies worldwide to have a Bluetooth(Note A) SIG qualified product with its Bluetooth PCMCIA card See PC Card. . This was followed by the Type I Bluetooth Compact Flash card, and will shortly be joined by the company's USB USB in full Universal Serial Bus Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer. and RS232 dongles. The company's mission is to provide innovative, small form factor PC data communication products, for large volume niche markets. It continually uses its expertise to provide 'Perfect Fit, Custom Design' solutions for customers. About CSR Based in Dallas, Texas “Dallas” redirects here. For other uses, see Dallas (disambiguation). The City of Dallas (pronounced [ˈdæl.əs] or [ˈdæl. , CSR (Cambridge Silicon Radio) specializes in providing single-chip radio devices to the global market for short-range radio communications, including Bluetooth. The company's mission is to create the most highly integrated radio devices available, fabricated using standard CMOS (Complementary Metal Oxide Semiconductor) Pronounced "c-moss." The most widely used integrated circuit design. It is found in almost every electronic product from handheld devices to mainframes. technology, to provide its customers with a low cost of ownership of high quality digital radio. CSR was the first company to offer a fully integrated 2.4GHz radio, baseband and microcontroller Bluetooth solution on one CMOS chip, with its BlueCore(TM)01 being the world's first true single-chip Bluetooth. Together with external Flash ROM containing the CSR Bluetooth software stack, it provides a Bluetooth solution for data and voice communications. The design is optimized to require very few external RF components, which facilitates a rapid design of the motherboard, and can therefore decrease time to market and lower overall cost. More information about CSR can be found on the web site at www.csr.com. Note A: Bluetooth is a trademark owned by its proprietor and used by Brain Boxes Limited under license. |
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