Boyds Wheels signs agreement with Autozone for licensing of Boyds Ultra Violet car care products.STANTON, Calif.--(BUSINESS WIRE)--July 16, 1996--As part of its ongoing strategy to strengthen its distribution channels in the automotive aftermarket Aftermarket See: Secondary market. aftermarket See secondary market. , Boyds Wheels Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :BYDS) Tuesday announced it has signed a letter of intent for non-exclusive licensing and marketing of Boyds' brand-name line of car care products, Boyds Ultra Violet, with AutoZone Inc. (NYSE NYSE See: New York Stock Exchange :AZO), a leading national auto parts Auto parts are components of automobiles. They mainly are, in alphabetic order (only car specific articles or articles with car section):
"We're extremely pleased to have this relationship with AutoZone, one of the most well-respected names in the retail auto parts arena," said Boyd Coddington Boyd Leon Coddington (born 1944)[1] is the owner of the Boyd Coddington Hot Rod Shop and star of American Hot Rod on TLC. Background Coddington grew up in Rupert, Idaho, where he got his first car (a 1931 Chevrolet truck) at age 13. , Boyds Wheels' chief executive officer. "The car care line is a natural extension of our core product lines and with the proven marketing capabilities of AutoZone supporting the products, we anticipate the packaging and placement will have a positive acceptance in the market." With sales last year of nearly $2 billion, AutoZone operates stores in 27 states, primarily in the Sunbelt region, with headquarters in Memphis, Tennessee For the ancient Egyptian capital, see . Memphis is a city in the southwest corner of Tennessee, and the county seat of Shelby County. Memphis rises above the Mississippi River on the 4th Chickasaw Bluff just below the mouth of the Wolf River. . Boyds Wheels Inc., founded in 1988, designs, manufactures and markets high-quality aluminum wheels and related products for the specialty automotive and motorcycle aftermarkets. The company sells its products through a nationwide network of retailers, distributors and mail order outlets, as well as through foreign distribution channels. CONTACT: Boyds Wheels Inc., Stanton Rex Ours, 714/952-4038 or Pondel Parsons & Wilkinson Craig Parsons/Lisa Prukop, 310/207-9300 |
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