Boy Scouts of America Deploys Mercado Solution on their Online Retail Store - Enabling Scouts to Get Equipped Faster than Ever.Scouts No Longer Get Lost in the E-Commerce Jungle When Shopping for Camping, Adventure and Scouting Accessories PLEASANTON, Calif. -- Mercado Software, the leading provider of e-commerce search and merchandising solutions, today announced that Boy Scouts of America Noun 1. Boy Scouts of America - a corporation that operates through a national council that charters local councils all over the United States; the purpose is character building and citizenship training (BSA 1. BSA - Business Software Alliance. 2. BSA - Bidouilleurs Sans Argent. ) has deployed Mercado CSN CSN Crosby, Stills, and Nash (band) CSN Centrala studiestödsnämnden (Swedish: state education grant and loan program) CSN Confédération des Syndicats Nationaux (French) [TM] on ScoutStuff.org. Mercado is helping the nearly 100 year-old organization better serve its community by making Scouting essentials easier to locate and purchase online. ScoutStuff decided to use the Mercado solution because their previous site search did not meet their needs. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. David Harkins, BSA National Supply Group, "Our search parameters were limited and simple queries would often display either the wrong product or a product that had no relationship to the search term. With Mercado, we are able to use natural language (NLP (Natural Language Processing) The capability of understanding human language. If the language is spoken, voice recognition plays an important role in converting the sounds to individual words. Then, natural language processing figures out what the words mean. ) features and business rules to greatly improve the accuracy of the search results delivered to our visitors." As a result of using Mercado, ScoutStuff is working to eliminate dead-end searches, making it easier for customers to find what they're looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. . In addition, Mercado's merchandising capabilities have helped BSA improve conversion rates. Now, when customers search for 'tent', they are presented with a variety of product images that can be filtered by price, size, and color. ScoutStuff.org also now displays recommended, bestseller, and related products as well as accessories. "It's evident that Boy Scouts of America has embraced the e-commerce channel and is dedicated to providing great online service to the scouting community," said Corey Leibow, president & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Mercado. "Mercado is proud to be part of the growth and innovation of such a long-established and well-respected organization." About Mercado Software Mercado is the leading e-commerce search & merchandising solution specialist for multi-channel retail and B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business organizations. By enabling a superior buying experience and equipping business managers with a powerful platform on which to execute merchandising strategies, online businesses can aggressively grow revenue and foster customer loyalty. Sears, Williams-Sonoma, JCPenney, Macy's, Tower Records, MSN Shopping, Caterpillar and OfficeMax, are some of the companies benefiting from Mercado's solutions. For more information about Mercado Software, please visit www.mercado.com or call (888) 376-1400. About Boy Scouts of America Serving nearly 4.5 million young people between 7 and 20 years of age with more than 300 councils throughout the United States and its territories, the Boy Scouts of America is the nation's foremost youth program of character development and values-based leadership training. For more information on Boy Scouts of America please visit www.scouting.org. |
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