Boundless Motor Sports Racing, Inc. and DIRT Motorsports, Inc. Complete First Step Towards the Closing of DIRT Motorsports Acquisition.

Sports Editors/Business Editors

RICHARDSON, Texas--(BUSINESS WIRE)--Oct. 13, 2003

Boundless Motor Sports Racing, Inc. (OTCBB:BMSR) (Boundless) and DIRT Motorsports, Inc. (DIRT) today jointly announced that they have completed the first step towards the Boundless acquisition of DIRT Motorsports, Inc. (DIRT). The acquisition is a three-step process consisting of an asset purchase agreement of race tracks owned by DIRT, stock purchase agreement for all the shares of DIRT Motorsports and an asset purchase agreement of Rolling Wheels, a track that is owned and/or controlled by Glenn Donnelly, the sole shareholder of DIRT.

The first payment in the three-phase transaction has taken place with the second payment scheduled to be made in January 2004 and the final closing scheduled for March 2004. The parties have entered into a co-management and co-operating agreement which became effective Monday, October 6, 2003. Pursuant to this arrangement, Boundless will co-manage DIRT and the racing events involving DIRT, starting this week with the Super DIRT Week racing event being held in Syracuse, New York as well as the future growth of the company.

"The closing of the acquisition of DIRT is progressing," said Paul A. Kruger, Boundless Chairman and CEO. "The purchase of DIRT and the opportunity to work with Glenn Donnelly contribute greatly to our business strategy. Strength is in the numbers and DIRT has substantial support at the tracks and a broadcast audience of more than 70 million households globally. Boundless is dedicated to bringing the excitement of DIRT to an even larger audience worldwide."

"As we work through the final two stages with Boundless towards the closing date," Donnelly said, "we remain committed to our partnership with Boundless and together are staying focused on reaching our short-term goals as quickly as possible. DIRT Motorsports has plans outlined for the 2004 season that will be attractive to the race teams, their fans, track promoters and sponsors. Alignment with Boundless will help carry that momentum into the new year and we hold high expectations that our affiliation will soon make DIRT into a household name around the entire United States."

As Boundless helps manage the expansion of DIRT into a national racing series, the company plans to nationally syndicate both 'Rush Hour on DIRT' and 'This Week on DIRT' television programming.

Glenn Donnelly, founder of DIRT Motorsports, the country's largest dirt racing sanctioning body for Big-Block Modified, 358-Modified and Sportsman classes, and his staff will remain with the company. DIRT/Boundless will continue to expand the racing empire that Donnelly laid the groundwork for 32 years ago.

"In addition to our progress with the closing of DIRT, as previously announced we have confirmed a closing date of November 24, 2003 for the acquisition of the World of Outlaws," said Kruger. "Plans are in motion, such as the new television contract with The Outdoor Channel that will increase exposure of both sanctioning bodies. Boundless has the unique opportunity of using the combined leverage of DIRT and World of Outlaws to spread both the excitement of dirt track racing to new markets as well as rekindle the passion for the sport with current fans, drivers and promoters."

About Boundless Motor Sports Racing, Inc.

Based in Richardson, TX, Boundless is a racing and sports entertainment company. Boundless is currently pursuing the acquisition of dirt motor sports racing sanctioning organizations, promotional organizations and racetracks in the United States. Boundless also may acquire the rights to other international racing series in the United States and internationally.

For further information on Boundless or this press release please contact Terri Metzger, Public Relations at 405-818-4796, email [e-mail], or visit our corporate web site at www.boundlessmotorsportsracing.com. For more information about DIRT Motorsports, Inc., or World of Outlaws, Inc., visit their respective web sites at www.dirtmotorsports.com and www.worldofoutlawsracing.com.

This release may contain forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995, which involve risks and uncertainties. Closing of this acquisition is subject to fulfillment of certain conditions precedent, and there can be no assurances that all of such conditions precedent will be satisfied or waived. Among the important factors which could cause actual results to differ materially from those in the forward-looking statements are economic, competitive and technological factors effecting the company's operations, markets, merger and acquisition activities, products, services and prices, as well as other factors detailed in the company's filings with the Securities and Exchange Commission.