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Boulder Businessmen Get Ducati Factory Ride.


U.S. Motomarathon Team Competing in Italian Alps

BOULDER, Colo. -- Three Boulder business owners are representing the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and Ducati motorcycles as they compete in the annual Centopassi Motomarathon ride through the Alps of Northern Italy Northern Italy comprises of two areas belonging to NUTS level 1:
  • North-West (Nord-Ovest): Aosta Valley, Piedmont, Lombardy, Liguria
  • North-East (Nord-Est): Friuli-Venezia Giulia, Veneto, Trentino-Alto Adige/Südtirol, Emilia-Romagna
 and Slovenia. Starting in Bolzano, Italy on July 18th, 140 riders from around the world are attempting to summit 100 mountain passes over four days, traveling through the Dolomites of Northern Italy and into Slovenia.

The race runs through a series of checkpoints on both paved and unpaved roads, with competition judged on timing and ability trials, as well as endurance and navigational challenges (the route was kept secret until race day).

The three-man U.S. team includes Boulder businessmen Paul DiMarchi (long-time executive recruiter and co-owner of Northern Colorado BMW/Ducati Motorcycles), Jon Simisky (real estate development executive, motorcycle racer, and co-owner of the dealership) and John Metzger (CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  and founder of public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  firm Metzger Associates).

"We're very excited to represent our country as the sole U.S. team," said DiMarchi. "We're putting the latest Ducati Multistradas The Multistrada is a model of motorcycle introduced by Ducati in the early 21st century. The word Multistrada is Italian for "many roads" as the bike is designed to handle asphalt and dirt road riding with equal agility.  through their paces on this challenging endurance ride."

"Our team's experience riding Boulder County's tight canyons and Colorado's high passes gives us a competitive edge in mountain motomarathon," said Metzger. "We appreciate the chance to participate in the premier international event for this growing new sport."

"We plan on winning," said former BMW BMW
 in full Bayerische Motoren Werke AG

German automaker. Founded as an aircraft engine manufacturer in 1916, the company assumed the name Bayerische Motoren Werke and became known for its high-speed motorcycles in the 1920s.
 Boxer Cup racer Simisky. "We're honored to represent Ducati in the world's premier motomarathon competition."
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 20, 2007
Words:244
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