Boston-Based Digital Media On Demand, Inc. Opens Los Angeles Office, Names Alex Scott Vice President of West Coast Operations.

Business/Technology Editors

BOSTON--(BUSINESS WIRE)--Feb. 26, 2001

Digital Media On Demand, Inc. (DMOD), leaders in digital content encryption, distribution and flexible rights-management technologies, today announced the opening of a branch office in Los Angeles and the hiring of Alex Scott to oversee its operations. The office gives DMOD a key presence in the center of the entertainment industry, and Scott's addition adds valuable music industry management experience to the firm.

"The new Los Angeles office will provide an important west coast base of operations for us," said DMOD President and Chief Executive Officer Curtis Roberts. "With much of the company's business development efforts focused on digital content providers in the entertainment industry - such as major record labels and films studios - this expansion is a natural progression."

The opening of the Los Angeles office comes at a time of rapid growth for the company. Just after the beginning of the year, DMOD announced its second round of private financing, having raised $12.5 million from round leader Pilot House Ventures; initial DMOD financier Greylock Partners; The Intel 64 Fund; and Sage Hill Partners. The company also hired new Chief Operating Officer Jeff Macklin to oversee DMOD's day-to-day operations, and continues to add key personnel.

Prior to joining DMOD, Scott was an artist manager and tour manager, working both independently and for companies like Lookout Management and East End Management in Los Angeles and Sun Artists Ltd. in London. He has worked with artists including Neil Young, Bob Dylan, Tom Petty, Billy Idol, Stevie Nicks and Fleetwood Mac. Scott began his career running a Glasgow, Scotland-based company managing local bands and promoting major British acts like Led Zeppelin and The Who when they played in Scotland. He moved to London and on to Los Angeles when he managed The Stray Cats and lead singer Brian Setzer's solo career.

"Alex Scott is the perfect choice to help us expand our operations to the west coast," added Roberts. "He has a vast amount of music industry experience, and his work managing diverse artists from Yes to Donovan gives DMOD the real-world `experience' that the major entertainment-related digital content providers want to see."

"While the bulk of my career has been spent in music, I've been fortunate to work with `new media' entertainment industries like video and multimedia along the way," said Scott. "We've been forecasting the move to digital distribution for quite some time, and DMOD is in a great position to capitalize on this. If my presence on the west coast can help facilitate that, I'm thrilled."

Scott officially started with DMOD earlier this month, and DMOD Chairman Ty Rauber has committed to spending significant time at the new office starting in March to augment Scott's efforts in further reinforcing the company's technological benefits to the major west coast digital content providers.

EDITOR'S NOTE: Digital headshot available upon request

About DMOD

Digital Media On Demand, Inc. (DMOD) is a leader in digital content encryption, distribution and flexible rights-management technologies. DMOD's unique security technology boasts the highest level of encryption available, allowing digital content providers to effectively and safely distribute content via the Internet. With its "on-the-fly," multi-key encryption technology, DMOD was the first company to publicly distribute secure MP3 files. By encrypting up to one key per second as the file is being distributed, DMOD makes unauthorized file access virtually impossible. Based in Allston, Mass., the company was founded in 1996. DMOD, a member of the Secure Digital Music Initiative (SDMI), is privately-held and funded by Greylock, Intel Corporation, Pilot House Ventures and Sage Hill Partners. For more information on DMOD, visit www.dmod.com.