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Borland Powers Business Solutions with Expanded Software Platform for Java Technologies.


Business Editors/High-Tech Writers

JavaOne 2002

Booth #420

SAN FRANCISCO--(BUSINESS WIRE)--March 22, 2002

Borland(R) Debuts New Java(TM) Products that Increase Software

Development Productivity and Deliver Higher Performance

Applications at Lower Total Cost of Ownership

Borland Software Corporation (company) Borland Software Corporation - A company that sells a variety of PC software development and database systems. Borland was founded in 1983 and initially became famous for their low-cost software, particularly Turbo Pascal, Turbo C, and Turbo Prolog.  (Nasdaq:BORL) today announced the expansion of the Borland(R) Software Platform for Java(TM) with the debut of Borland(R) Optimizeit(TM) Suite and JDataStore(TM) 5 next week at the JavaOne(SM) Conference, booth #420. Designed to drive mass adoption of Java technologies beyond "power users" to mainstream enterprise developers, the Borland Software Platform for Java accelerates the delivery of high performance applications at a lower total cost of ownership. In addition to existing support for industry standard Web Services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term.  standards, the expanded Borland Software Platform for Java, featuring Borland(R) Enterprise Studio and Borland(R) Enterprise Server, now features the following integrated products:
-- Optimizeit(TM) Suite, a performance assurance solution for robust
application development that integrates with leading development and deployment
environments

-- JDataStore(TM), a high performance, platform-independent database solution
written entirely in Java (and integrated with the market leading Borland(R)
JBuilder(TM)) for embedded, Web, and mobile database applications;

-- TeamSource(TM) DSP (Development Services Platform), a secure enterprise
quality service for commercial development. It combines essential source code
management features with integrated Business Messaging to deliver a secure,
easy-to-use collaborative software development platform for global teams
distributed across job functions, geographical locations and firewall
boundaries.


"The continued expansion of the Borland Software Platform with products that support the entire application life cycle, reinforces Borland's leadership role in powering business solutions for the Enterprise," said Frank Slootman, vice president of product solutions at Borland. "Borland will continue to build upon the success of our Java development and deployment environments, Borland Enterprise Studio and Borland Enterprise Server-, and deliver best-in-class, standards based solutions for the growing community of Java application A Java program that is run stand alone. The Java Virtual Machine in the client or server is interpreting the instructions. Contrast with Java applet. See servlet.  developers."

Delivering Java Solutions that Power Business Profits and

Productivity

Borland is turning its vision for Java into reality with award-winning software that enable customers to increase productivity, bolster performance, and lower total cost of ownership. Industry leaders, customers and analysts point to Borland's open standards Specifications for hardware and software that are developed by a standards organization or a consortium involved in supporting a standard. Available to the public for developing compliant products, open standards imply "open systems;" that an existing component in a system can be replaced , interoperability, and ease of use as key to the company's success as a leader in Java development.

Experience the Borland Software Platform for Java at JavaOne

In addition to showcasing Optimizeit Suite, JDataStore and TeamSource at JavaOne, the Borland Software Platform for Java will be exhibited at Borland booth #420. The Platform features advances in development and deployment technologies as well as the latest in Web Services and wireless.

-- Borland(R) Enterprise Studio for Java(TM)

Borland Enterprise Studio for Java combines Borland JBuilder,

Borland Enterprise Server Borland Enterprise Server, also known as Borland Application Server, was Borland's J2EE Application Server. The product was developed in 1999 within the team of former Visigenic company that was acquired by Borland in 1997. , Rational Rose(R) Professional J

Edition, and Rational Unified Process The Unified Software Development Process or Unified Process is a popular iterative and incremental software development process framework. The best-known and extensively documented refinement of the Unified Process is the Rational Unified Process or RUP. (R) (RUP (Rational Unified Process) Software from IBM that provides guidelines, templates and examples for each team member in the system development process. Supporting the Unified Modeling Language (UML), RUP can be used with other Rational tools to provide a uniform set of (R)) into a

single, easy-to-use package that enables companies to build

enterprise-level e-business software more efficiently and

effectively. Borland Enterprise Studio is optionally bundled

with Macromedia(R) Dreamweaver(R) UltraDev(TM) 4 for building

Web application interfaces to provide all the necessary tools

for development and deployment of e-business applications. For

more information, visit http://www.borland.com/estudio/java/.

-- Borland(R) Enterprise Server

The Borland Enterprise Server family of application servers

offers a range of functionality to support today's complex

application development and deployment environments. Based on

Borland VisiBroker(R), the world's most deployed CORBA (Common Object Request Broker Architecture) A software-based interface from the Object Management Group (OMG) that allows software modules (objects) to communicate with each other no matter where they are located on a private network or the global (R)

infrastructure, the Borland Enterprise Server was engineered

to provide high performance and reliability at a low overall

cost of ownership. From deploying and running JSPs and

servlets to enterprise J2EE-based application deployments,

Borland Enterprise Server provides the tools, performance, and

deployment flexibility to effectively and reliably manage

implementations throughout an ever changing IT environment.

The Borland Enterprise Server is available in three editions:

Web Edition, VisiBroker Edition, and AppServer(TM) Edition.

For more information, visit http://www.borland.com/bes/.

-- Borland(R) JBuilder(TM)

Borland JBuilder is the leading cross-platform environment for

building business, database, and distributed applications for

the Java 2 platform Java 2 Platform - Java 2 Platform, Standard Edition . JBuilder simplifies EJB (Enterprise JavaBeans) A software component in Sun's J2EE platform, which provides a pure Java environment for developing and running distributed applications. EJBs are written as software modules that contain the business logic of the application. (TM) 2.0

development with two-way visual designers and rapid deployment

to the leading J2EE (Java 2 Platform, Enterprise Edition) A platform from Sun for building distributed enterprise applications. J2EE services are performed in the middle tier between the user's machine and the enterprise's databases and legacy information systems. (TM) platform application servers,

including BEA BEA - Basic programming Environment for interactive-graphical Applications, from Siemens-Nixdorf. (R) WebLogic(R), IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) (R) WebSphere(R),

iPlanet(TM), and the integrated Borland Enterprise Server. It

enhances developer productivity with UML (Unified Modeling Language) An object-oriented analysis and design language from the Object Management Group (OMG). Many design methodologies for describing object-oriented systems were developed in the late 1980s.  code visualization,

refactoring, unit testing (testing) unit testing - The type of testing where a developer (usually the one who wrote the code) proves that a code module (the "unit") meets its requirements. , and documentation tools, and

enables development and deployment of applications on

Windows(R), Linux(R), Solaris(TM), and Mac(R) OS platforms.

JBuilder is available in three versions: Enterprise,

Professional, and Personal. For more information, visit

http://www.borland.com/jbuilder.

-- Borland(R) JBuilder(TM) MobileSet

JBuilder MobileSet 2 is a J2ME (Java 2 Platform, Micro Edition) A version of Java 2 for cellphones, PDAs and consumer appliances. J2ME uses the K Virtual Machine (KVM), a specialized Java interpreter for devices with limited memory. (TM) platform compliant

environment, fully integrated with Borland JBuilder, to

support software development in Java-enabled devices. JBuilder

MobileSet is an add-on to JBuilder, the market leading Java

development environment, that supports the development of J2ME

applications compliant with Connected Limited Device

Configuration (CLDC See J2ME. ) and the Mobile Information Device Profile Mobile Information Device Profile (MIDP) is a specification published for the use of Java on embedded devices such as mobile phones and PDAs. MIDP is part of the Java Platform, Micro Edition (Java ME) framework and sits on top of Connected Limited Device Configuration, a set

(MIDP (Mobile Information Device Profile) A programming interface (API) for cellphones and pagers for the Java 2 Platform, Micro Edition (J2ME). It provides support for a graphical interface, networking and storage of persistent data for "MID Profile" applications, ) targeted at mobile phones and PDAs. Together, JBuilder

and JBuilder MobileSet include visual design tools for

creating mobile applications, device emulation and debugging,

as well as all of the standard features offered with JBuilder.

For more information, visit

http://www.borland.com/jbuilder/mobileset/.

-- Borland(R) TeamSource(TM) DSP (1) (Digital Signal Processor) A special-purpose CPU used for digital signal processing applications (see definition #2 below). It provides ultra-fast instruction sequences, such as shift and add, and multiply and add, which are commonly used in math-intensive

Borland TeamSource DSP (Development Services Platform) is a

secure enterprise quality service for commercial, proprietary

development. It combines essential source code management

features with integrated Business Messaging to deliver a

secure, easy-to-use software collaborative development

platform for teams distributed across functions, locations and

companies. As an Internet-ready platform, TeamSource DSP

increases speed, performance and security across internal

networks and delivers vast improvements on collaborative

development efforts across the firewall. Aligned with

strategic objectives, TeamSource DSP facilitates innovation

and organizational flexibility, shortens product cycle times,

cuts development and overhead costs overhead costs

see fixed costs.
, and increases

productivity in ways that ultimately deliver significant

improvements in profitability. For more information, visit

http://www.borland.com/teamsource.

-- Borland(R) Web Services Kit for Java(TM)

The Borland Web Services Kit for Java allows enterprises to

create and deploy Web Services with the Java and the J2EE

platform using Borland JBuilder. The Borland Web Services Kit

for Java, available as a plug-in for JBuilder, is a collection

of application programming interfaces (APIs), architectures,

and additional standards developed by the Java community. For

more information, visit

http://www.borland.com/jbuilder/webservices/.

-- Borland(R) Optimizeit(TM) Suite

For large-scale J2EE(TM) platform server applications and

client-side Java(TM) programs alike, the Borland(R)

Optimizeit(TM) Suite is an essential for managing performance

risks throughout the development process and for producing

fast, reliable applications. The Suite's integrated

tools--Profiler, Thread Debugger, and Code Coverage--make it

easier for Java developers to efficiently find, prioritize,

and fix performance obstacles such as memory leaks,

performance bottlenecks, and thread issues. The Optimizeit

Suite provides full integration for popular J2EE application A J2EE application or an enterprise application is any deployable unit of J2EE functionality. This can be a single J2EE module or a group of modules packaged into an EAR file along with a J2EE application deployment descriptor.

servers, remote process connectivity, and tight IDE

integration. Combining ease-of-use, scalability, and powerful

functionality, the Optimizeit Suite is vital for successful

development processes. For more information on Optimizeit

Suite, please visit http://www.borland.com/optimizeit/.

For more information about Borland or to schedule a media briefing at the show, please contact Michael Myser of Schwartz Communications at 415/512-0770 (borland@schwartz-pr.com). More information about attending the 2002 JavaOne Conference is available online at http://servlet.java.sun.com/javaone/index.jsp.

About Borland

Borland Software Corporation is a leading provider of technology used to develop, deploy and integrate software applications. Delivering best-in-class technology solutions dedicated to interoperability, Borland allows enterprises of all sizes to move into Web based Coming from a Web server. See Web application.  computing while leveraging legacy systems. From the Fortune 1000 to the Borland Nation comprised of millions of developers around the world, Borland provides customers the freedom to develop applications, deploy them anywhere, and integrate and manage them across the enterprise. Borland solutions enable organizations to increase productivity and deliver higher performance projects faster and on budget, while lowering total cost of ownership.

Founded in 1983, Borland is headquartered in Scotts Valley, Calif. with operations worldwide. To learn more, visit Borland at http://www.borland.com, the community site at http://community.borland.com, or call Borland at 800/632-2864.

Note to Editors: All Borland brand and product names are trademarks or registered trademarks of Borland Software Corporation, in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and other countries. All other marks are the property of their respective owners.

Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 Statement

This release contains "forward-looking statements" as defined under the Federal Securities Laws, including the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. All statements that are not historical are forward-looking. Forward-looking statements may relate to, but are not limited to, Borland's future financial performance, capital expenditures, revenues, acquisitions, earnings, costs, product development plans, global expansion plans, estimated size of potential customer markets, demand for Borland's products, the projected acceptance by existing or potential customers of new technologies and the potential features of, or benefits to be derived from, the products developed, marketed or sold by Borland, market and technological trends in the software industry and various economic and business trends. Such forward-looking statements are based on current expectations that involve a number of uncertainties and risks that may cause actual events or results to differ materially. Factors that could cause actual events or results to differ materially include, among others, the following: general economic factors and capital market conditions, general industry trends, the potential effects on Borland of competition in computer software product and services markets, growth rates Growth Rates

The compounded annualized rate of growth of a company's revenues, earnings, dividends, or other figures.

Notes:
Remember, historically high growth rates don't always mean a high rate of growth looking into the future.
 in the software and professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products.  markets that Borland participates in, rapid technological change that can adversely affect the demand for Borland's products, shifts in customer demand, market acceptance of new or enhanced products or services developed, marketed or sold by Borland, delays in scheduled product availability dates, actions or announcements by competitors, software errors, reduction in sales to or loss of any significant customers, the ability to successfully integrate acquisitions, Borland's ability to protect its intellectual property rights, the dependence of certain of Borland's business units on licenses from third parties, Borland's ability to attract and retain qualified personnel, Borland's failure to contain costs and unanticipated impact of economic and financial conditions in the United States and around the world resulting from the terrorist attacks on September 11, 2001 and the U.S. war against terrorism. These and other risks may be detailed from time to time in Borland's periodic reports filed with the Securities and Exchange Commission, including, but not limited to, its latest Annual Report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 and its latest Quarterly Report on Form 10-Q Form 10-Q

See 10-Q.
, copies of which may be obtained from www.sec.gov. Borland is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Mar 22, 2002
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