Borland Helps Jewelry Television Transition to a Service-Oriented Architecture (SOA) to Support Rapid Expansion.Company Standardizes on Borland's Requirements Definition and Management Solution to Improve Traceability and Predictability Across its Software Delivery Lifecycle CUPERTINO, Calif. -- Borland Software Corporation (company) Borland Software Corporation - A company that sells a variety of PC software development and database systems. Borland was founded in 1983 and initially became famous for their low-cost software, particularly Turbo Pascal, Turbo C, and Turbo Prolog. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :BORL), the global leader for Software Delivery Optimization (SDO SDO Service Data Object SDO Solar Dynamics Observatory (satellite) SDO Software Delivery Optimization (Borland) SDO Sub Divisional Officer (india) ), announced today that Jewelry Television Jewelry Television is an American television network, similar to the Home Shopping Network. It was formerly called "America's Collectibles Network" (ACN). It has an estimated coverage area of over 65 million viewers in the USA. , the nation's fastest-growing home shopping network “HSN” redirects here. For other uses, see HSN (disambiguation). The Home Shopping Network (HSN) is a mostly 24-hour shopping network that is seen on cable, satellite, and some terrestrial channels in the United States. , is using the Borland Application Lifecycle Management The administration and control of an application from inception to its demise. It embraces requirements management, system design, software development and configuration management and implies an integrated set of tools for developing and controlling the project. (ALM) suite of products to help transform its legacy IT infrastructure to a service-oriented architecture See SOA. . The move to a service-oriented architecture (SOA (1) (Start Of Authority) The first record in a DNS zone file. See DNS records. (2) (Service Oriented Architecture) The modularization of business functions for greater flexibility and reusability. ) will create a more modern IT framework that supports Jewelry Television's rapid expansion - revenues have increased over 7,400 percent in the last seven years - and enable the company to deliver valuable, high-quality services faster than the competition. A service-oriented architecture, which relies on reuse and flexibility, requires a more mature, predictable and iterative development A discipline for developing systems based on producing deliverables often. Each iteration, consisting of requirements, analysis & design, implementation and testing, results in the release of an executable subset of the final product, which grows incrementally from iteration to process than the traditional or waterfall approach that many organizations take today. As part of its transition to a SOA, Jewelry Television chose to standardize on a set of open, integrated ALM products that worked with their existing processes and offered both management and practitioners more visibility and control over the entire software lifecycle. Jewelry Television recently implemented Borland's Requirements Definition and Management (RD&M) solution as a way to gain a more efficient way to elicit, validate, trace and manage both business and technical requirements across the lifecycle. The company now leverages a broad set of Borland's ALM products including Borland CaliberRM[TM] and Caliber([R]) DefineIT[TM] for requirements, Borland Together Together is a product line from Borland that integrates a Java IDE, which originally had its roots in JBuilder with a UML modeling tool. The product line comes in various levels of functionality, called Together Developer, Together Designer, and Together Architect. ([R]) for UML (Unified Modeling Language) An object-oriented analysis and design language from the Object Management Group (OMG). Many design methodologies for describing object-oriented systems were developed in the late 1980s. modeling, as well as Borland SilkTest([R]) and SilkPerformer([R]) for quality management. Software: The Crown Jewel Crown jewel A particularly profitable or otherwise particularly valuable corporate unit or asset of a firm. Often used in risk arbitrage. The most desirable entities within a diversified corporation as measured by asset value, earning power, and business prospects; in takeover of Jewelry Television's IT Department Whether it is being used to track and dynamically price inventory or to quickly facilitate online orders, software is a crown jewel supporting Jewelry Television's success. Software plays a critical role in how the company both services its customers (i.e. expanding the website or running call centers) and how it operates (i.e. maintaining financial systems, complying with Sarbanes Oxley). To support scaling the business and taking advantage of new growth opportunities, IT management understood the need to upgrade the existing IT infrastructure and software delivery processes to maintain data integrity and improve the agility and scalability of its software. A key aspect of this strategy involved establishing a more predictable ALM process that could be automated through an open, flexible toolset. The company first began by focusing on lifecycle quality management - establishing processes and automating the way they manage performance and regression testing In software development, testing a program that has been modified in order to ensure that additional bugs have not been introduced. When a program is enhanced, testing is often done only on the new features. . They are now expanding to focus on requirements definition and management, including the ability to perform requirements-based testing. "With the right tools and process in place, we can more effectively govern requirements changes, quickly conduct an impact analysis and show business stakeholders how we managed those changes through the testing and modification of the software," said Chris Meystrik, vice president of software engineering at Jewelry Television. "Borland's new Caliber DefineIT product will also help us visually demonstrate the impact that one major requirements change can have on other requirements, which is very powerful. And by integrating our requirements and quality solutions, we expect to significantly boost productivity across teams." Jewelry Television has also standardized on Borland SilkTest, SilkPerformer and SilkCentral([R]) Test Manager[TM] to perform automated performance and functional regression testing in all its software applications. The company chose Borland's Silk[TM] products over tools from Mercury Interactive For another company with a similar name, see Mercury Computer Systems. HP Mercury (formerly Mercury Interactive) is a subsidiary of Hewlett-Packard that is a market leader in automated software quality assurance and offers products in other areas such as diagnostics, and Compuware because of Borland's integration between quality management and other application lifecycle processes, helping to bridge the gap between requirements, code and testing. They chose to replace their existing requirements management tool with Borland's Requirements Definition and Management solution because the existing tool lacked the platform openness and Eclipse integration that Jewelry Television needed in their IT environment. Jewelry Television's push for an open ALM framework allows team members to work in the tool in which they are most comfortable, creating efficiencies that help to complete projects faster while still improving overall communication. For example, analysts can access requirements in Borland CaliberRM while engineers and developers can use Eclipse. "Having the right people, processes and technology in place is crucial to making software development a more mature, manageable and successful business process," said David Hauck, director of product marketing at Borland. "Jewelry Television is one of those strategic companies who recognize the value of this holistic approach holistic approach A term used in alternative health for a philosophical approach to health care, in which the entire Pt is evaluated and treated. See Alternative medicine, Holistic medicine. to ensure their successful transformation. In addition to our ALM products, we are also working closely with them to provide training for some of their key software processes." To learn more about Borland's ALM products and services, please visit www.borland.com/products. About Borland Founded in 1983, Borland (NASDAQ:BORL) is a global leader in application lifecycle management (ALM), providing solutions that make software delivery a more manageable, efficient and predictable business process. Borland provides the software, services and training that enable companies to achieve Software Delivery Optimization and maximize the business value of software. To learn more about delivering quality software, on time and within budget, visit http://www.borland.com. Borland, CaliberRM, Caliber, DefineIT, Together, SilkTest, SilkPerformer, SilkCentral, Test Manager, Silk and all other Borland brand and product names are service marks, trademarks or registered trademarks of Borland Software Corporation or its subsidiaries in the United States and other countries. All other marks are the property of their respective owners. Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. Statement This release contains "forward-looking statements" as defined under the U.S. Federal Securities Laws, including the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995 and is subject to the safe harbors created by such laws. Forward-looking statements may relate to, but are not limited to, the potential benefits to be derived from Borland products and solutions, including Borland Application Lifecycle Management products and Borland's Requirements Definition and Management solution. Such forward-looking statements are based on current expectations that involve a number of uncertainties and risks that may cause actual events or results to differ materially. Factors that could cause actual events or results to differ materially include, among others, the following: rapid technological change that can adversely affect the demand for Borland products, shifts in customer demand, shifts in strategic relationships, delays in Borland's ability to deliver its products and services, software errors or announcements by competitors. These and other risks may be detailed from time to time in Borland periodic reports filed with the Securities and Exchange Commission, including, but not limited to, its latest Annual Report on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. and its latest Quarterly Report on Form 10-Q Form 10-Q See 10-Q. , copies of which may be obtained from www.sec.gov. Borland is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. Information contained in our website is not incorporated by reference in, or made part of this press release. |
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