Booyah Society, the First Social Game Based on Real-Life Achievements, is Now Available on the Apple App Store.Booyah Society, an Achievement System For Life, Presents a Colorful and Vibrant World to Share Updates, Adds Recognition into Daily Life, Encourages Positive Social Engagement PALO ALTO Palo Alto, city, California Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries. , Calif. -- Booyah, a Silicon Valley entertainment company founded by former games industry veterans, has launched its first product, Booyah Society, the first social game based on real-life achievements for the iPhone and iPod touch A flash-based iPod from Apple that was modeled after the iPhone. It is essentially a thinner iPhone without the phone capability and uses a touch screen for navigation rather than the illustrious click wheel. Like the iPhone, the only physical button displays the main menu. . Booyah Society, live on the App Store today for free, is the kernel product for Booyah's long-term vision. Booyah's goal is to help people to improve their lives and catalyze mass action through an artfully stylized styl·ize tr.v. styl·ized, styl·iz·ing, styl·iz·es 1. To restrict or make conform to a particular style. 2. To represent conventionally; conventionalize. , immersive app that blends game mechanics and emergent social behavior In biology, psychology and sociology social behavior is behavior directed towards, or taking place between, members of the same species. Behavior such as predation which involves members of different species is not social. . "Booyah Society will be intuitive to the generation surrounded by social networking See social networking site. social networking - social network and social games," said Keith Lee Keith Lee (born December 28, 1962 in West Memphis, Arkansas), is an American former professional basketball player who was selected by the Chicago Bulls in the 1st round (11th overall) of the 1985 NBA Draft. , CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Booyah. "Booyah's goal is to motivate people to pursue their real-life passions while positively impacting themselves and the community around them. It's the first achievement system for life." Booyah Society is an easy-to-use addictive application that allows iPhone and iPod touch users to track their activities, earn recognition for their accomplishments, and participate in positive social engagement. Via a customizable 3-D avatar that resides in a beautifully designed world, Booyah members can track their daily accomplishments in real-time with nine activity zones that help to categorize and visualize activities. Booyah even inspires discovery of new hobbies by providing helpful recommendations for local events in users' areas. Booyah Society encourages members to celebrate the little victories and the larger "Booyah Moments" in life with their community. The application is fully integrated into Facebook Connect and Twitter A Web site and service that lets users send short text messages from their cellphones to a group of friends. Launched in 2006, Twitter (www.twitter.com) was designed for people to broadcast their current activities and thoughts. , providing a fresh, fun way to post personal updates and share achievements with friends. Booyah also offers a private journal option that saves achievement posts securely for future reference. "The iPhone and iPod touch are the perfect platform for Booyah Society," Lee added. "The device is with you everywhere and the platform is suited for dynamic updates, which are important since Booyah Society will grow and evolve organically. New features and capabilities will be added to the product regularly." Booyah Society was created by a dedicated group of former games industry veterans from top games companies Blizzard Entertainment Blizzard Entertainment, a division of Vivendi Games, is an American computer game developer and publisher headquartered in Irvine, California. History Blizzard Entertainment was founded by Michael Morhaime, Allen Adham and Frank Pearce as Silicon & Synapse , Activision and Insomniac Games, who are social gamers with a passion to drive people to become a better, more accomplished version of themselves. Earlier this year, Booyah announced that the Company raised $4.5M Series A financing from Kleiner Perkins Caufield & Byers (KPCB KPCB Kings Park Concert Band ) as part of the firm's highly sought-after iFund. Learn how to Booyah at www.booyah.com. About Booyah Booyah, headquartered in Palo Alto, Calif., is an entertainment company dedicated to building the first social game based on real-life achievements. Founders Keith Lee, Brian Morrisroe and Sam Christiansen are former games industry veterans from highly respected studios, including Blizzard Entertainment, Activision, and Insomniac Games. The former game-makers draw on their expertise on engaging players with interactive entertainment to create compelling new experiences for a mass audience. The Company is financed by Kleiner Perkins Caufield & Byers' iFund. "Booyah Society: Level Up in Life!" |
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