Boost Mobile Customers Put a New 'Spin' on Mobile Entertainment with Ring DJ from Airborne Entertainment.IRVINE, Calif. -- Exclusive New Service Enables Boost Customers to Mix and Create Their Own Ring Tones -- No Expensive Equipment or Record Collection Required! Boost Mobile(TM), a lifestyle-based telecommunications brand that develops and distributes wireless communications wireless communications System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data. products for the youth market, has teamed with Airborne Entertainment Inc., a leading mobile media company, to introduce Ring DJ(TM). Created by Airborne, Ring DJ is a new entertainment service available exclusively to Boost customers that enables them to step into the role of DJ by creating and mixing their own ringtones. Available online at www.boostmobile.com/ringdj, Ring DJ offers an intuitive and fun interface that enables Boost customers to control an animated DJ who uses six turntables to mix beats, effects, shout-outs and noises. With an array of samples to choose from, Ring DJ offers virtually endless musical blends that enable users to easily create a unique, high-quality audio ringtone The audible sound made by a telephone to announce that a call is coming in. The traditional ringtone was in the 440-480 Hz range, but as cellphone usage grew, it became obvious that ringtone differentiation would become important. that can be downloaded to their Boost phone for only $1.99. "In the U.S. alone, the ringtone industry has grown into a $500 million business and as consumers continue to crave new and creative ways to personalize per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. their cell phone, Airborne will work with leading companies like Boost to offer unique applications that give cell phone users more choices and control," said Andy Nulman, president of Airborne Entertainment. "That fact that Ring DJ offers consumers the ability to be the DJ and mix their own tracks is a leading next step in the success of this platform." "Boost has been a leader in offering unique entertainment products for cell phones and with the growing music content creation category, we are pleased to team with Airborne to offer our customers Ring DJ, a cutting-edge application unlike anything else available today for consumers who want a ringtone that not only stands out, but that they created," said Craig Thole, director of value add services, Boost Mobile. Boost Mobile will provide free RingDJ demonstrations at the "Grand Finals" of the Guitar Center Spinoff Spinoff A new, independent company created through selling or distributing new shares for an existing part of another company. Notes: Spinoffs may be done through a rights offering. 2005. Considered to be one of the largest DJ turntable A digital turntable used by disc jockeys (DJs) who orchestrate prerecorded music for parties and events. The devices are CD players that have a slip pad disc like a platter on an analog turntable. competitions in the nation, the Boost-sponsored Guitar Center Spinoff is a national tour that provides DJs across the U.S. with the opportunity to showcase their talents and skills as they compete for thousands of dollars in prizes. The Grand Finals, which has seen sold-out crowds for the last four years, will be held at The Wiltern Theater in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. on Sept. 10. About Boost Mobile Based in Irvine, Boost Mobile LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control , a subsidiary of Nextel Communications Nextel Communications, styled NEXTEL, (Former NASDAQ: NXTL) which is now known as the Sprint Nextel Corporation was a telecommunications firm based in the United States. Known for providing a nation-wide mobile communications system. Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :NXTL), is a lifestyle-based telecommunications brand focused on offering premium Pay-As-You-Go wireless phones and services to the youth market. Since 2002, Boost Mobile's quality products and unique branding efforts, which fuse action and urban sports, music, fashion and entertainment, have enabled American youth to boost their lifestyle and status, build stronger connections and achieve greater independence. Boost Mobile is now recognized as a brand that embraces diverse youth culture, lifestyles and interests. Boost brand recognition among American youth has generated rapid success, making it one of the fastest-growing wireless services in the U.S. Boost has more than 1.5 million customers and is available nationwide. Boost-branded wireless phones with its exclusive nationwide Boost(TM) Walkie-Talkie service and Re-Boost(TM) cards are available at locations where youth prefer to shop, including national retailers and convenience stores The following is a list of convenience stores organized by geographical location. Stores are grouped by the lowest heading that contains all locales in which the brands have significant presence. , and merchants that focus on fashion, music and action sports-related activities. Experience Boost on the Web at www.boostmobile.com. About Airborne Entertainment Inc. Airborne Entertainment, a subsidiary of CYBIRD Co. Ltd., is a leading provider and publisher of premier mobile entertainment content and applications, including games, images, video, ringtones, ringbacktones and informational content. Airborne's product portfolio consists of original and branded properties including, Family Guy(TM), Donald Trump's Real Estate Tycoon Real Estate Tycoon is a simulation video game. The player purchases real estates and builds buildings on them. Profit is made by selling the building having three distinct rooms; shops, condos or offices. (TM), Speed TV Mobile(TM), Maxim ToGo(TM) and Cosmo Mobile(TM). Airborne's products are available across wireless carriers in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. and Europe and the company provides retailers and branded destinations the ability to reach mobile consumers directly via premium and promotional channels. For more information, visit www.airborne-e.com. |
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