Boost Mobile Customers Can Easily Reach Nearest Cab No Matter Where They're at with #TAXI.#TAXI Offered Free of Charge to Boost Mobile Customers on New Year's Eve IRVINE, Calif. -- The burden of flagging down a taxi, or attempting to find a local cab company's phone number are over starting today for Boost Mobile[R] customers. By simply dialing #TAXI[R] (#-8-2-9-4) on any Boost phone, callers will be connected to the first available taxicab company in their local calling area, or the cab company of their choice. The service also will recommend a taxi company when callers don't know Don't know (DK, DKed) "Don't know the trade." A Street expression used whenever one party lacks knowledge of a trade or receives conflicting instructions from the other party. the name of one. "Boost is pleased to offer this one-of-a-kind service to our customers," said Craig Thole, director of value added Value Added The enhancement a company gives its product or service before offering the product to customers. Notes: This can either increase the products price or value. services, Boost Mobile. "Everyone has experienced waiting for a taxi in the rain or cold weather - with #TAXI you are instantly connected to the first available local taxi dispatcher Software that determines what pending tasks should be done next and assigns the available resources to accomplish it. It may execute other programs or generate a list for human operators to follow. See scheduler. or the company of your choice. And to help ring in 2007, Boost and CellWand are offering #TAXI free of charge to all Boost customers this New Year's Eve, providing easy access to safe and convenient transportation on the busiest night of the year." #TAXI is available now to all Boost Mobile customers, marking the first time a U.S. wireless provider has offered the application as part of its service portfolio. Calls to #TAXI will cost $1.29, plus airtime, and will be automatically deducted from a Boost customer's pay-as-you-go account. Created by CellWand Communications, #TAXI (Pound Taxi) utilizes a proprietary taxi database rating system and voice recognition technology to allow callers to simply state the name of their city or town in order to be connected. The service includes several unique features: * Recommending the first available taxicab companies best able to serve callers * Allowing the connection to a preferred cab company * Avoiding busy signals * Finding the first available taxicab company dispatch during the busiest of times "This is extremely exciting, as Boost Mobile is one the fastest growing lifestyle brands and their diverse subscriber base is a perfect fit for #TAXI," said Nick Quain, President, CellWand Communications. "Young, hip and on the move, now all Boost Mobile customers can benefit from the convenient coast-to-coast coverage of #TAXI." About CellWand Communications CellWand develops and manages enhanced directory assistance applications for wireless carriers. Utilizing location based technology, voice recognition and intelligent databases, these lifestyle applications provide wireless carriers with increased Average Revenue Per User (ARPU (Average Revenue Per User) A calculation often used to determine the overall value of an application. It is also used to rate particular customers, especially in the wireless space, by comparing someone's account to the overall average. ), as well as better service for their subscribers. CellWand's first application, #TAXI[R] (Pound Taxi) is available on all four national wireless carrier networks in Canada (Bell Mobility, Fido, Rogers Wireless Rogers Wireless, formerly known as Rogers AT&T Wireless, is a wholly owned subsidiary of Rogers Communications. Rogers purchased Fido in November 2004, creating Canada's largest wireless carrier, which surpasses Bell Mobility in subscriber volume, and is a Global System for Mobile , TELUS TELUS Telemetric Universal Sensor Mobility) and regional networks including Aliant and Sasktel. CellWand is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. founded in January 2000 with offices in Toronto and Ottawa and is a proud corporate sponsor of MADD Canada MADD Canada is the Canadian arm of Mothers Against Drunk Driving, which has chapters across the country. Most press releases, advertisements and policies of MADD Canada focus on stopping drunk driving. The group supports a zero blood alcohol content limit for drivers under 21. as part of promoting an easy way to get home safely after drinking. For more information, visit www.cellwand.com. About Boost Mobile Based in Irvine, California Irvine is an incorporated city in Orange County, California, United States. It is a planned city, mainly developed by the Irvine Company since the 1960s. Formally incorporated on December 28 1971, the 69.7 square mile (180.5 km²) city has a population of 202,079 (as of 2007). , Boost Mobile[R], LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control , a division of Sprint Nextel Corporation, (NYSE NYSE See: New York Stock Exchange :S), is a lifestyle-based telecommunications brand focused on offering premium Pay-As-You-Go wireless phones and services to the youth market. Boost is among the fastest growing wireless services in the U.S. and now has more than 3.8 million customers - the majority of which are under the age of 25. Boost-branded wireless phones with its exclusive Boost(TM) Walkie-Talkie service and Re-Boost[R] Cards are available nationwide at locations where youth prefer to shop, including national retailers and convenience stores, and merchants that focus on fashion, music, and action sports-related activities. Experience Boost on the Web at www.boostmobile.com. |
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