Boomer Esiason Takes the Fight Against Cystic Fibrosis to the Internet, With the Help Of ClickThings, Inc.

Business Editors

NEW YORK--(BUSINESS WIRE)--May 9, 2000

ClickThings rallies small businesses to join

them in support of the Boomer Esiason Foundation

Former NFL quarterback Boomer Esiason has teamed up with ClickThings.com in the fight against Cystic Fibrosis (CF), as ClickThings leverages its revolutionary free Website building technology to bring the battle for a cure to the Internet, John Underwood, ClickThings, Inc. Founder and CEO announced today.

"Boomer and I met some months ago, and we've developed a friendship, and a business partnership based on mutual respect," Underwood said.

"I have been deeply moved by Boomer's commitment to finding a cure for CF, and impressed by his commitment to using the Internet as a tool for reaching this cure. It gives me great pleasure to announce ClickThing's own dedication to supporting Boomer's efforts in his fight against Cystic Fibrosis."

As the creator of a revolutionary technology that offers professional quality, custom designed Websites to small-to-medium sized businesses, ClickThings Inc (http://www.ClickThings.com) offers a tool that supports small businesses in developing a robust presence on then Internet without a big investment of time or money.

Underwood listed several main components in ClickThings fight against CF, and in rallying small business America to join him. He has made BEF (the Boomer Esiason Foundation to build awareness about CF and find a cure) the default sponsor on the ClickThings, Inc. Website. This benefits both the end user and BEF by giving the BEF brand greater visibility and steering revenue to the Foundation, while BEF gives the small business the opportunity to build a professional quality Website, with a distinctive domain name free of charge.

This fall ClickThings will galvanize support behind a Cystic Fibrosis Day, as the company's staff will be on the street handing out literature to raise awareness and support. All ClickThings revenue for that day will go to the Foundation, Underwood said.

Calling the ClickThings.com solution "the first WYSIWYG site (what you see is what you get)," Boomer Esiason said he is as equally enthusiastic about ClickThings.com.

"I have reviewed literally hundreds of dotcoms in my drive to bring BEF onto the Internet, and have selected ClickThings as a partner because of the advanced technology it offers small business, and its understanding of the entrepreneurial spirit of the small business community," Esiason said.

Characterizing the ClickThings Web solution for small businesses as "impressive and professional," Esiason said he was especially impressed by how easy the tool is to manage and use.

"All you have to do is click to change a look, a picture, or a sentence," Esiason said. "Small businesses no longer need to feel like a deer in the headlights when considering constructing or updating their Web sites."

With ClickThings what you see is what you get, unlike some other competitive Web-based Website building tools, Esiason said. With the ClickThings solution the end user can see the results of changes to the site instantly.

ClickThings strong commitment to quality customer service was another factor in choosing to partner with the company, Esiason said. The company has a toll-free line with service representatives who will help walk through the site building process.

"I have played on many teams throughout my career," Esiason said, "and I know when a team has the tools, and the right positive attitude towards winning. To my mind ClickThings, and John Underwood are world champion caliber, and I am delighted to have the opportunity to partner with them."

About ClickThings, Inc.

ClickThings, Inc. is a leader in the world of creating and managing digital business-to-business relationships. ClickThings technology combines an innovative server-based platform with solid business logic to help companies and organizations of all sizes effectively compete in today's rapidly evolving Internet economy. By providing intelligent, cost-effective solutions, ClickThings helps companies use the Web to understand their customers' needs, deliver superior value-added solutions, strengthen customer relationships, and pursue new revenue opportunities. In addition to its growing roster of Sponsors which include MasterCard International and BusinessWeek Online, current ClickThings Partners include chinadotcom, Sun Microsystems, and Powersys. ClickThings has also established technology relationships with such companies as Cisco Systems, Oracle, Frontier GlobalCenter, F5 Networks, Storage Networks, RealMedia, Portal, and Affina.

ClickThings, Inc. will launch additional Web-based products and services throughout 2000, including enhancements to its business Web solutions as well as extranet solutions to facilitate communication and direct e-commerce operations between companies and their partners, suppliers, and customers

ClickThings has raised $16.6 million in venture capital and has a commitment for an additional $5 million from chinadotcom corporation. Investors include chinadotcom corporation, Psilos Group, Paine Webber Group, Inc., Holden Ventures, Chase Capital Partners, members of the Rudin family, and the New York City Investment Fund along with Henry Kravis, David Rockefeller, Jerome Chazen, Perry Golkin, Michael Lobdell, Henry M. Paulson, Joseph Reich, Steve Robert, William C. Rudin, and Richard Salomon.