Book a Room and Get Tickets to the Andy Warhol Exhibit at MOCA.Business & News Editors LOS ANGELES--(BUSINESS WIRE)--Dec. 21, 2001 The Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. Convention & Visitors Bureau (LACVB) has partnered with American Express American Express (NYSE: AXP), sometimes known as "AmEx" or "Amex", is a diversified global financial services company, headquartered in New York City. The company is best known for its credit card, charge card and traveler's cheque businesses. to put together a hotel package in conjunction with the Andy Warhol Noun 1. Andy Warhol - United States artist who was a leader of the Pop Art movement (1930-1987) Warhol exhibit coming to the Museum of Contemporary Art (MOCA MOCA Museum of Contemporary Art MOCA Multimedia over Coax MoCA Museum of Chinese in the Americas MOCA Minnesota Ovarian Cancer Alliance MOCA Montezuma Castle National Monument (US National Park Service) ). Making its only North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. stop in Los Angeles, the Andy Warhol Retrospective brings many works of this iconic pop culture artist to the public, some for the very first time. Ten hotels will be participating in this remarkable cultural event. Two Downtown L.A. hotels have already joined the coalition: the Omni Los Angeles Hotel and The Westin Bonaventure Hotel The Westin Bonaventure Hotel is the largest hotel in Los Angeles, California, USA. It is 367 feet (112 meters) tall and has 35 floors. It was completed in 1977. The top floor has a revolving restaurant and observation level. and Suites. When visitors book a room with one of the participating hotels, they will receive VIP tickets to the exhibit along with the exhibition catalog. The VIP tickets will give them front-of-the-line admission to the exhibition. The hotel package will be promoted through magazine advertising, which will reach two to four million readers, and through direct mail to more than 200,000 American Express cardholders. "We believe the Warhol exhibition will have the same kind of draw as the extraordinarily successful Van Gogh exhibition did," said Robert Barrett, vice president of domestic marketing for the LACVB. The Van Gogh hotel package brought nearly 13,000 room nights to the ten participating hotels for that event. By the time the Van Gogh exhibit left Los Angeles, it had resulted in $122 million in direct visitor spending to Los Angeles. The Andy Warhol Retrospective runs from May 25, 2002 through August 18, 2002 at MOCA in Downtown Los Angeles Downtown Los Angeles is the central business district of Los Angeles, California, located close to the geographic center of the metropolitan area. The sprawling, multi-centered megacity is such that its downtown core is often considered just another district like Hollywood or . The exhibit presents more than 200 works spanning five decades by one of the most defining artists of the 20th century. The Los Angeles Convention & Visitors Bureau is a private, not-for-profit association dedicated to marketing Los Angeles as a destination for leisure, convention and corporate travel. |
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