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Boeing weighs costs and lives. (Dilemma).


Deciding whether to lay off employees used to be the toughest decision a CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  faced. But times have changed, and for some chief executives the true gut-wrencher is no longer about hiring and firing. It's it's  

1. Contraction of it is.

2. Contraction of it has. See Usage Note at its.


it's it is or it has
it's be ~have
 about life and death.

When two missiles were launched from the shoulder of an alleged Al Qaeda Noun 1. Qaeda - a terrorist network intensely opposed to the United States that dispenses money and logistical support and training to a wide variety of radical Islamic terrorist groups; has cells in more than 50 countries
al-Qa'ida, al-Qaeda, al-Qaida, Base
 terrorist at an Israeli jet as it left Mombasa, Kenya, on Nov. 28, U.S. airline executives had to accept that one of their jets could be next. That forced the manufacturers of those jets to weigh a difficult equation: The cost of equipping e·quip  
tr.v. e·quipped, e·quip·ping, e·quips
1.
a. To supply with necessities such as tools or provisions.

b.
 jets with antimissile an·ti·mis·sile  
adj.
Designed to intercept and destroy another missile in flight: antimissile defense; an antimissile missile. 
 shields -- estimates range between $800,000 and $3 million per plane-versus the cost of doing nothing.

"How do you do an effective cost analysis when you're talking about human life?" Philip Condit, Boeing's CEO, asked recently at a luncheon of Boston College's Chief Executives Club. "How do we do it?"

It's an especially sensitive subject for the 61-year-old Condit, a licensed pilot who has turned Boeing, now Chicago, into the world's largest aerospace company. The jet those missiles narrowly missed in Kenya was a Boeing 757-300 carrying 271 passengers and crew. Since the attack, experts have speculated that only one airline, El Al, the national carrier of Israel, has an antimissile system on some planes, and that U.S. airlines and manufacturers simply don't have the resources to equip e·quip  
tr.v. e·quipped, e·quip·ping, e·quips
1.
a. To supply with necessities such as tools or provisions.

b.
 all their planes. At least not without help.

Condit, when asked if it's even possible to make a passenger jet missile-evasive, hinted that not only was it possible, but that talks on the subject were under way.

"The aerospace industry has made a lot of defensive tools for military aircraft," says Condit. "Some of them are pretty effective, and pretty expensive. In the end, this is about how to best address the security/safety issue and how to best use resources. Between us, the government and military, those are the kinds of decisions we'll have to work together on."
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Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:adding antimissile shields to planes
Author:Most, Doug
Publication:Chief Executive (U.S.)
Article Type:Brief Article
Geographic Code:1USA
Date:Jan 1, 2003
Words:327
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