Boeing Engages Creative Artists Agency to Advise On Digital Cinema Service.Business Editors & Entertainment Writers SEAL BEACH Seal Beach, city (1990 pop. 25,098), Orange co., S Calif., on the Pacific coast; inc. 1915. It is a beach city with an active art colony. Transportation equipment and concrete are among the city's manufactures. U.S. naval stations are nearby. , Calif.--(BUSINESS WIRE)--Jan. 14, 2002 Boeing Digital Cinema is enlisting the world's leading literary and talent agency, Creative Artists Agency Creative Artists Agency (CAA) is a talent and literary agency which represents a vast array of actors, musicians, writers, directors, and athletes, as well as a variety of companies and their products. (CAA Caa See CCC. ), to help with the launch of its direct-to-cinema delivery system, which securely transmits first-run movies and alternative programming via satellite and fiber-optic network. Boeing Digital Cinema is a business of The Boeing Co. (NYSE NYSE See: New York Stock Exchange :BA). With more than 25 years in the entertainment business, Creative Artists Agency (CAA) will counsel Boeing on the business strategy and marketing of Boeing Digital Cinema, a service that enhances the visual clarity, efficiency and economics of film distribution, while providing secure delivery content to consumer and corporate audiences. In addition, Boeing will look to CAA for guidance on content programming, price structuring, and alliance building, among other critical issues. "Distributors, filmmakers and exhibitors recognize that digital delivery promises extraordinary economic advantages, unprecedented flexibility and consistently sharp images," said Frank Stirling, executive director of Boeing Digital Cinema. "Our technological expertise and CAA's central position within the entertainment community allow us to jointly plot a course that addresses the differing demands of studios, exhibitors, filmmakers, print labs and consumers." Boeing Digital Cinema is a service that provides secure end-to-end transmission using the same technology employed by Boeing for years to deliver national security information for the U.S. Air Force, and also best-value technologies deployed in Boeing commercial satellites. From encryption upon receipt of content, to decryption (cryptography) decryption - Any procedure used in cryptography to convert ciphertext (encrypted data) into plaintext. at designated theatres, end-to-end multi-layered security ensures protection at each step of the process. "Boeing Digital Cinema is poised to improve the economics of the movie business while enhancing the consumer entertainment experience," said CAA President Richard Lovett, referring to the inevitable cost-savings for studios and increased revenue streams for exhibitors and content owners. "Boeing and CAA have made enabling a secure, high-quality digital content delivery system a priority." In the past year, Boeing has demonstrated the technical capability of the system and is now productizing it for commercial operations. Demonstrations thus far have included: -- Nov. 14, 2000: Miramax Films and Boeing presented "Bounce," starring Ben Affleck and Gwyneth Paltrow, at the AMC Empire Theatre in New York. -- March 18, 2001: Dimension Films and Boeing presented the world's first digitally transmitted and projected premiere of an entire feature, "Spy Kids," at the Hyperion Theatre in Disney's California Adventure. -- May 1, 2001: Broadway Television Network and Boeing delivered by satellite its first alternative program, the Broadway hit "Jekyll & Hyde: The Musical," at the Pacific Theatre in Hollywood. Digitally delivered content also will include nontraditional programming, such as concerts, sporting and corporate events, movie trailers, advertising and even the broadcast of educational programming inside theaters. To ensure that leading artists and executives in the entertainment industry can experience the benefits of Boeing Digital Cinema first-hand, Boeing will equip CAA's state-of-the-art screening room with a Boeing Digital Cinema system. CAA's expertise in the digital delivery marketplace is bolstered by its work with technology companies including Motorola; Hughes Network Systems Hughes Network Systems, LLC (HNS), is a provider of broadband satellite network products for businesses and consumers. HNS pioneered the development of high-speed satellite Internet access services and IP-based networks with its original DirecPC service but which it now markets ; NeTune, a satellite-based broadband service See broadband and broadband service provider. for mobile production environments; The Orphanage ORPHANAGE, Eng. law. By the custom of London, when a freeman of that city dies, his estate is divided into three parts, as follows: one third part to the widow; another, to the children advanced by him in his lifetime, which is called the orphanage; and the other third part may be by him , a fully integrated digital studio; and TiVo. Creative Artists Agency is a talent and literary agency with offices in Beverly Hills Beverly Hills, city (1990 pop. 31,971), Los Angeles co., S Calif., completely surrounded by the city of Los Angeles; inc. 1914. The largely residential city is home to many motion-picture and television personalities. and Nashville. CAA represents many of the most creative and successful artists working in film, television, music, and new media, and also provides a range of strategic consulting services to corporate clients. The agency serves as the access point through which artists, consumers and global brands intersect to create, acquire and sell entertainment properties, and to influence popular culture through information and relationships. Additionally, CAA has an equity relationship with Shepardson Stern + Kaminsky (SS+K), a leading communications consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee consulting company business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a based in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. . The Boeing Co. is the world's leading aerospace company, with its heritage mirroring the history of flight. It is the largest manufacturer of satellites, commercial jetliners, and military aircraft. The company is also a global market leader in missile defense Missile defence is an air defence system, weapon program, or technology involved in the detection, tracking, interception and destruction of attacking missiles. Originally conceived as a defence against nuclear-armed ICBMs, its application has broadened to include shorter-ranged , human space flight, and launch services. Chicago-based Boeing has an extensive global reach with customers in 145 countries. |
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