Bobbie Hagen Appointed President of DMW Worldwide/St. Louis.WAYNE, Pa.--(BUSINESS WIRE)--Oct. 12, 1998--Thomas R. McClure, Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of DMW DMW Dead Man Walking DMW Domain Migration Wizard (domain reconfiguration software) DMW Dissimilar-Metal Weld DMW Demineralized Water DMW Directorate of Military Works DMW Dawson Motor Works Worldwide, a new full-service direct marketing agency, announced the appointment of Barbara "Bobbie" Hagen as president of the Agency's St. Louis office. "Bobbie's direct marketing and database experience, combined with her experience dealing with advertising agencies from the client's perspective, gives her a distinct advantage when it comes to understanding the needs of our clients," McClure says. "We are very pleased that she is a key part of our new agency and we look forward to the positive impact she will have on its growth." Hagen has more than 25 years of experience in the direct response industry. During the past five years, she had served as Senior Vice President and Account Group Head for The McClure Group, one of four agencies that merged to create DMW Worldwide. In this capacity, she managed client relationships across a wide variety of industries, providing both strategic direction and tactical planning, as well as overseeing all implementation and analysis functions. Before joining the agency, Hagen spent five years as Director of Direct Marketing for Bank One. She was responsible for establishing Bank One's Direct Marketing Services Division, serving the corporate and local direct marketing needs of all Bank One Affiliates. Hagen's responsibilities while at Bank One included working with marketing, product and financial managers at the local, regional and corporate level to design effective direct marketing programs that delivered bottomline results. Prior to Bank One, she was Senior Marketing Director for AMEX AMEX See: American Stock Exchange Life Assurance Company for three years. Her marketing and advertising background also includes serving as Product Manager at National Liberty, and marketing positions with Allstate and World Book Life. DMW Worldwide was recently created from the merger of four highly successful direct response firms. As a Top Ten Direct Response Agency, DMW is a full-service agency and includes among its clients Mircrosoft, XEROX, Blockbuster block·bust·er n. 1. Something, such as a film or book, that sustains widespread popularity and achieves enormous sales. 2. A high-explosive bomb used for demolition purposes. 3. , Beneficial Finance, Chase Manhattan Bank The Chase Manhattan Bank, now part of JPMorgan Chase, was formed by the merger of the Chase National Bank and the Bank of the Manhattan Company in 1955. The bank is headquartered in New York City. , NationsBank, Barnes & Noble, PECO/Exelon Energy, AAA AAA: see American Automobile Association. (Triple A) A common single-cell battery used in a myriad of electronic devices of all variety. Like its double A (AA) cousin, it provides 1.5 volts of DC power. When used in series, the voltage is multiplied. , Cellular One, Advanta Mortgage, more than 50 Public Broadcasting Service “PBS” redirects here. For other uses, see PBS (disambiguation). Not to be confused with Public Broadcasting Services in Malta. The Public Broadcasting Service (PBS television stations across the country, and dozens of Blue Cross/Blue Shield organizations. |
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