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Bob Eubanks Teams with The Olson Group and USWeb/CKS To Debut Lifestyle Internet Portal For Newlyweds.


AUSTIN, Texas--(BUSINESS WIRE)--July 29, 1999--

The Olson Group, an Austin-based marketing and design company, announced today that it has been selected by Bob Eubanks and his business partner Larry Donizetti to help create a lifestyle Internet portal for newlywed couples.

USWeb/CKS (Nasdaq:USWB USWB United States Weather Bureau
USWB Ultra Short Wheel Base (bicycle) 
), the leader in strategic Internet and marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales  services, has been selected to provide services in strategy, technology and marketing. Eubanks made the announcement last night on CNN-FN's BizBuzz.

The lifestyle portal is the brainchild brain·child  
n.
An original idea or plan attributed to a person or group.


brainchild
Noun

Informal an idea or plan produced by creative thought

Noun 1.
 of Bob Eubanks, the well known newlywed expert, and host of TV's "Newlywed Game" for over 25 years. Eubanks will be an active participant in site content, vision and promotion. Larry Donizetti, a long-time business partner of Eubanks, will serve as the company's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . Donizetti currently sits on the Board of Directors of Pacific Sports Holdings Inc., (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
 BB:PSHL), the parent company of Tahoe Air Corporation, among others. PSHL is one of the investment groups looking closely at this venture. The venture is evaluating additional proposals for funding and is expecting to make an announcement shortly.

"The Internet is an accessible, powerful forum for sharing the insights, ideas and interests of the 2.5 million couples who marry each year," Eubanks said. "I've always wanted to get all the newlyweds in one big room to talk to each other and to experts about merging their lifestyles. Thanks to the Web, now I can."

The site's focus will be on building a community for this unique target group. Online services will include resources for life planning, lifestyle, and life purchases.

USWeb/CKS is the leading professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products.  firm that works with clients to define strategies and implement innovative ways to build their businesses through a combination of expertise in strategy, Internet technology and marketing communications.

The Olson Group is a full-service marketing and design company in the print, electronic and Internet media. They specialize spe·cial·ize
v.
1. To limit one's profession to a particular specialty or subject area for study, research, or treatment.

2. To adapt to a particular function or environment.
 in building brands by identifying strategic and visual drivers that motivate the target audience into action.

This press release contains "forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
" (as defined under securities law) regarding potential opportunities between the Olson Group, USWeb/CKS and Bob Eubanks and his business venture to debut a lifestyle portal for newlyweds. Actual future results may differ materially and adversely from those discussed in this press release. Factors that may cause such differences include the rate of adoption of Internet technology by newlyweds, the Company's ability to differentiate itself from competitors and build an online audience, the risks associated with implementation of the Company's products and service offerings and technical challenges. For additional information about factors that could affect the Company's business, see the company's documents filed with the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  Securities and Exchange Commission.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 29, 1999
Words:448
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