Bob DeSantis Joins Plymedia, Inc. as Vice President of Sales and Business Development.Business Editors SEATTLE--(BUSINESS WIRE)--Aug. 8, 2000 Plymedia Inc., the world's leading component-image provider, recently named Bob DeSantis, former ImageX.com director of sales, to the role of vice president of sales and business development. "Bob has more than 16 years experience in sales management Sales Management Role and Goal Importance of sales management is critical for any commercial organization. Expanding business in not possible without increasing sales volumes, and effective sales management goal is to organize sales team work in such a manner that ensures a and marketing, which makes him the ideal leader for the Plymedia sales team," stated Gregory Mollner, Plymedia president and chief executive officer. "With Bob on board we are ready to launch our sales force into high gear," added Mollner. DeSantis' role at Plymedia includes developing and implementing the Plymedia sales strategy, identifying and establishing key industry relationships, expanding the infrastructure of the Plymedia sales team and recruiting a strong team of sales professionals to service clients. DeSantis comes to Plymedia from ImageX.com where he led the company's sales force. While at ImageX.com, DeSantis expanded the sales team from five to 52 members, developed and implemented the customer relationship management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) system, developed a sales compensation system, and designed a sales training program. DeSantis was also closely involved in all aspects of the company's strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. , sales and marketing strategies and implementation, operations planning, and product development. DeSantis gained extensive sales management experience during his tenure at DuPont Color Proofing, a division of E.I. duPont de Nemours & Co., where he served as the western zone manager for North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . His extensive involvement at the company included sales and demand forecasting, strategic sales planning, product rollouts, contract negotiations, marketing and trade shows, and personnel training. DeSantis holds an MBA MBA abbr. Master of Business Administration Noun 1. MBA - a master's degree in business Master in Business, Master in Business Administration from Temple University, and a bachelor of science Noun 1. Bachelor of Science - a bachelor's degree in science BS, SB bachelor's degree, baccalaureate - an academic degree conferred on someone who has successfully completed undergraduate studies degree in electrical engineering electrical engineering: see engineering. electrical engineering Branch of engineering concerned with the practical applications of electricity in all its forms, including those of electronics. from Boston University Boston University, at Boston, Mass.; coeducational; founded 1839, chartered 1869, first baccalaureate granted 1871. It is composed of 16 schools and colleges. . DeSantis' work has been cited in a variety of industry publications including Color Publishing Magazine and Information Display Magazine. About Plymedia Founded and based in Seattle, Plymedia enables creative departments to save time and money producing component images that look like they were "shot on location." Plymedia's stock photo library features backgrounds from some of the world's top modeling locations and incorporates light matching and perspective matching technology. With a broader creative pallet and increased creative control, Plymedia users easily combine layers of digital foregrounds and backgrounds into seamless, high-quality images that enhance the marketing of the users' products and services. More information about the company's products and services can be found at www.plymedia.com. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion