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BoatsDirect.com Names James De Vico Director of Technology.


Business Editors and Technology Writers

SANTA MONICA Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , Calif.--(BUSINESS WIRE)--May 31, 2000

BoatsDirect.com, the leading online new boat retailer, announced today that James De Vico has been named director of technology.

BoatsDirect.com is the first Internet-based boat retailer that enables consumers to review, research, price, finance, insure, order, purchase and arrange delivery of a new boat.

De Vico was previously vice president of Information Technology for Futuredontics, which operates 1-800-DENTIST in 23 states. He played a key role in helping Futuredontics develop its smileworks.com brand in 1999, overseeing the entire design and implementation of the software side of the Web site. Smileworks, supported by a $30 million consumer ad campaign, launched its Web site in October 1999, which was co-branded with the Columbia Pictures film, Stuart Little.

"BoatsDirect.com is fortunate to have attracted Jim to our team," said Dan Jennings, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of BoatsDirect.com. "He is fluent fluent /flu·ent/ (floo´int) flowing effortlessly; said of speech.  in all of the software technologies that will be implemented in BoatsDirect.com's fully functional Web site and we're delighted to have him on board."

"BoatsDirect.com is committed to building a Web site that delivers on its promise to provide boating enthusiasts with the ultimate online environment for buying boats and related equipment," said De Vico. "I'm excited to have this opportunity to leverage my 13 years of experience in technology and Internet development to create a breakthrough Web site for BoatsDirect.com."

In 1987, De Vico founded Computer Age Dentist dentist /den·tist/ (den´tist) a person with a degree in dentistry and authorized to practice dentistry.

den·tist
n.
A person who is trained and licensed to practice dentistry.
, a developer of dental-office management applications. Computer Age Dentist implemented more than 2,400 networks in dentist offices nationwide, before being acquired by Medical Dynamics in 1997.

He is a graduate of the University of California The University of California has a combined student body of more than 191,000 students, over 1,340,000 living alumni, and a combined systemwide and campus endowment of just over $7.3 billion (8th largest in the United States).  at Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  with a dual B.S. degree in mathematics and computer science.

About BoatsDirect.com

BoatsDirect.com is the leading Internet retailer for new boats. The company's objective, product-neutral Web site provides great prices and a full-service purchasing environment that enables consumers to research, price, finance, insure, order, purchase and arrange delivery of a new boats. BoatsDirect.com is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 headquartered in Santa Monica, Calif.
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 31, 2000
Words:352
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