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Bluetooth: High Prices Will Delay Mass-Market Acceptance; Scandinavian Bank Plans for First Use in Consumer Financial Services.


Business/Technology Editors

NEWTON, Mass.--(BUSINESS WIRE)--Nov. 7, 2000

Bluetooth A wireless personal area network (WPAN) standard for short-range transmission of digital voice and data. Bluetooth is widely used for hands-free cellphone operation, including wireless headsets and connecting to Bluetooth-enabled automobiles that turn the car's audio system into a , a promising wireless technology, probably won't won't  

Contraction of will not.


won't will not
won't will
 reach the mass market until 2002 because of high chip prices, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 new research from Meridien Research, a leading financial technology analyst firm.

The price of the Bluetooth chip, currently around $27, must to fall to the $10-to- $15 dollar range before it will be widely purchased by manufacturers and consumers, said Meridien analysts Randi Purchia and Jennifer Schmidt. "Based on our analysis, we don't think the chips will be that cheap anytime soon," Schmidt said.

Bluetooth is a wireless specification for a low-cost, low-power small form factor radio that links laptops, mobile phones and other portable devices from various manufacturers without the need for line of sight.

MeritaNordenbanken Moves Ahead

MeritaNordenbanken, the largest Nordic banking group, with more than 6.5 million retail customers in Sweden and Finland, is planning a Bluetooth pilot in 2001 and is currently in talks with Nokia to see what can be done with payments through mobile phones, Meridien said.

The bank plans to pilot two applications next year: remote payments and a point-of-sale terminal. With the latter, the phone will communicate with the terminal initiating the sale, and customers will be able to pay for goods. Additionally, two individuals who both have Bluetooth devices will be able to conduct person-to-person payments with one another.

"MeritaNordenbanken is the first financial institution we've found with concrete plans to adopt the Bluetooth technology," Schmidt said.

About Meridien Research

Meridien Research of Newton, MA, provides analytical analytical, analytic

pertaining to or emanating from analysis.


analytical control
control of confounding by analysis of the results of a trial or test.
 research services to users and providers of financial industry technology. Meridien Research targets three technology areas of strategic importance to financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
 firms: eFinancial Services, Trading & Risk Management and Customer Relationship Management. Each practice delivers quarterly reports and monthly briefs, detailing new issues and challenges. Visit www.meridien-research.com/press to register for announcements as new research becomes available. For media relations, contact Parallax parallax (pâr`əlăks), any alteration in the relative apparent positions of objects produced by a shift in the position of the observer. In astronomy the term is used for several techniques for determining distance.  LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
 at 1.781.235.7025 or parallax@meridien-research.com.
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 7, 2000
Words:331
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