Bluestreak Selects OmniTI's Ecelerity to Drive Email Deliverability; Ecelerity Offers Scaleable Framework for Enterprise Email Marketer.COLUMBIA, Md. -- OmniTI Computer Consulting Inc. (www.omniti.com), a worldwide leader of email solutions and services, today announced that Bluestreak, a leading multi-channel marketing technology and services provider, has selected Ecelerity as the foundation for its email delivery solution. Bluestreak chose Ecelerity to replace the company's original, proprietary system to manage all outbound out·bound adj. Outward bound; headed away: outbound trains. Adj. 1. outbound - that is going out or leaving; "the departing train"; "an outward journey"; "outward-bound ships" email communications for its customers. With Ecelerity, Bluestreak is uniquely positioned to provide its customers with added features and functionality for building one-to-one relationships through online marketing initiatives. Chuck Ellis, Bluestreak's chief technology officer, said, "After a thorough evaluation of the top solutions available, we selected Ecelerity not only for its performance, scalability and functionality, but also because of OmniTI's commitment to ongoing product development and the company's thorough understanding of our space." Ellis continued, "Bluestreak was looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. a company that was well-respected in the industry and could be a long-term technology partner. We are confident that OmniTI will help us drive superior deliverability for our clients both now and into the future." With a long list of high-profile customers, including most of the nation's AAA AAA: see American Automobile Association. (Triple A) A common single-cell battery used in a myriad of electronic devices of all variety. Like its double A (AA) cousin, it provides 1.5 volts of DC power. When used in series, the voltage is multiplied. organizations, major publishers such as Reed, Emap and Elsevier; major agencies such as Digitas, Cheeze, Breathe Interactive, et al; and many others, Bluestreak provides a broad and sophisticated suite of online marketing programs and tools to help customers enhance their e-customer service. Ecelerity's ability to support Bluestreak's customers' large marketing initiatives with elastic delivery rates that can routinely exceed one million unique messages per hour while reducing server dependency were important factors in its selection. Other decision-making criteria included Ecelerity's scalable email infrastructure, its ability to connect to all Internet Service Providers Internet service provider (ISP) Company that provides Internet connections and services to individuals and organizations. For a monthly fee, ISPs provide computer users with a connection to their site (see data transmission), as well as a log-in name and password. (ISPs) and support for the latest authentication (1) Verifying the integrity of a transmitted message. See message integrity, e-mail authentication and MAC. (2) Verifying the identity of a user logging into a network. and reputation services. OmniTI Vice President of Sales Barry Abel said, "Bluestreak is an innovative company widely recognized for its ability to deliver superior results for its customers. Ecelerity is the ideal solution to enable Bluestreak to build on its long-standing reputation by offering customers unparalleled email delivery and support services support services Psychology Non-health care-related ancillary services–eg, transportation, financial aid, support groups, homemaker services, respite services, and other services ." About Bluestreak Bluestreak provides digital marketing products and services for both business-to-business and consumer marketers. With a track record for dramatically increasing the performance and ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). of online initiatives for marketers and agencies around the world, Bluestreak leads the industry as the one-stop-shop for online marketing. The company offers comprehensive email marketing platform and a third party ad server that's recognized as one of the world's best, as well as strategic programs designed on a bespoke be·spoke v. Past tense and a past participle of bespeak. adj. 1. Custom-made. Said especially of clothes. 2. Making or selling custom-made clothes: a bespoke tailor. basis for clients seeking customer acquisition and retention. While being the leader in online referral programs and sweepstakes, Bluestreak is the only company that links Web media directly to email marketing databases. Bluestreak is known as a pioneer in the deployment of rich media-based interactive advertising and online direct response solutions that have become common in online advertising and marketing today. Some of these - such as video ads and direct response units - are directly attributable to Bluestreak's early innovations. Headquartered in Providence, RI, with offices in Dallas and London, Bluestreak can be found at: www.bluestreak.com. About OmniTI Computer Consulting, Inc. OmniTI is a global leader in email solutions and services. OmniTI's flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. Ecelerity enables organizations worldwide to maximize their email messaging performance while reducing operational costs and optimizing network resources. Since 1997, OmniTI has brought to market a family of software solutions that address the ever expanding email infrastructure needs of today's businesses Today's Business is a show on CNBC that aired in the early morning, 5 to 7AM ET timeslot, hosted by Liz Claman and Bob Sellers, and it was replaced by Wake Up Call on Feb 4, 2002. as well as deliver a unique combination of technology, partnerships and intellectual capital to organizations ranging from regional businesses to the Global 2000. Headquartered in Columbia, Maryland Columbia is a census-designated place and planned community in Howard County, Maryland, United States. It is a suburb of Baltimore, and, to a lesser degree, Washington, DC. It began with the idea that a city could enhance its residents' quality of life. , OmniTI has a network of channel partners in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe and Asia. For more information please contact OmniTI at +1.410.872.4910 or visit us on the Web at www.omniti.com. |
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