Bluestreak Appoints Senior Vice President of Technology and Operations; Chuck Ellis Adds Extensive CRM Experience.NEWPORT, R.I. -- Bluestreak, a leading online marketing company, today announced the appointment of Chuck Ellis to Senior Vice President, Technology and Operations. Ellis comes to the Company with extensive Customer Relationship Management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) experience having recently served as CTO (Chief Technical Officer) The executive responsible for the technical direction of an organization. See CIO and salary survey. of Gazelle gazelle, name for the many species of delicate, graceful antelopes of the genus Gazella, inhabiting arid, open country. Most gazelles are found only in Africa, but several species range over N Africa and SW Asia; the Persian, or goitered, gazelle ( Systems. "Chuck understands how to evolve the solid foundation of product platforms at Bluestreak in the rapidly expanding world of online marketing, " says Annette Tonti, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Bluestreak. " With his ability to create a dynamic environment to deliver on customer needs, he ' s an important addition to our management team as we take the Company to the next level." During his five-year tenure at Gazelle Systems, Mr. Ellis initiated the national on-premise data warehouse, a syndicate that collects and standardizes transaction details to provide deep marketing, consumer and product insights to the casual dining industry. He also developed the first dynamic consumer messaging system Software that provides an electronic mail delivery system. It is made up of the following functional components, which may be packaged together or independently. Mail User Agent deployed within restaurant point-of-sale systems. Mr. Ellis was previously a founding partner of Macon USA, a leading publisher of international geo-demographic data and software for sales and marketing applications. He is a graduate of Cornell University Cornell University, mainly at Ithaca, N.Y.; with land-grant, state, and private support; coeducational; chartered 1865, opened 1868. It was named for Ezra Cornell, who donated $500,000 and a tract of land. With the help of state senator Andrew D. . About Bluestreak Bluestreak is an eMarketing services provider with a track record for dramatically increasing the performance and ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). of online initiatives for marketers and agencies around the world. Bluestreak leads the market as the one-stop-shop for online marketing, offering a comprehensive email marketing platform, third party ad server, along with strategic programs from customer acquisition through retention. As well as being the leader in online referral programs and sweepstakes, Bluestreak is the only company that links web media directly to email marketing databases. Known as a pioneer in the deployment of rich media based interactive advertising and online direct response solutions, several advances common in online advertising and marketing today - such as video ads and direct response units - can be attributed to Bluestreak's early innovations. Headquartered in Newport, RI with offices in Dallas and London, more information on Bluestreak can be found at www.bluestreak.com |
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