Bluesocket Unveils New Partner Program.Provides Enhanced Benefits; Underscores Commitment to Hundreds of Channel Partners and their CustomersBURLINGTON, Mass. -- Bluesocket, Inc., the leader in open wireless network, security and management solutions, announced today that it has strengthened its channel partner program to provide partners with enhanced opportunities to identify and win new business. The new program offers access to market-leading wireless and mobility solutions, high gross profit margins Gross profit margin Gross profit divided by sales, which is equal to each sales dollar left over after paying for the cost of goods sold. gross profit margin A measure calculated by dividing gross profit by net sales. , technical training and joint marketing programs. The improved and streamlined program features emphasize Bluesocket's ongoing commitment to hundreds of partners selling and supporting its complete line of WLAN See wireless LAN. WLAN - wireless local area network and mobility solutions worldwide. "Partners have always played an important role in Bluesocket's ability to reach and support a broad spectrum of enterprise customers. They represent some of the most innovative companies in the wireless arena, and enable Bluesocket to take advantage of strong and growing market demand for advanced wireless LAN A local area network that transmits over the air typically in the 2.4 GHz or 5 GHz unlicensed frequency band. It does not require line of sight between sender and receiver. Wireless base stations (access points) are wired to an Ethernet network and transmit a radio frequency over an area and mobility solutions," said Mads Lillelund, President & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. at Bluesocket. "Our combined strengths enable our customers to implement solutions that will meet their needs both today and in the future." The Bluesocket partner program includes several new offerings including deal registration and Market Development Funds MDF or Market Development funds are funds given by the sale or marketing department from a vendor to help a partner to sell its products or to market its brand. Also named "coop budget" as cooperative budgets. (MDF (1) (Main Distribution Frame) A wiring rack that connects outside lines with internal lines. It is used to connect public or private lines coming into the building to internal networks. ) to support events, sponsorships, co-branded materials, giveaways, advertising and telemarketing telemarketing, the practice of selling goods or services to customers by means of the telephone or of surveying consumer preferences in telephone conversations. activities. Enhanced program benefits include in-region and post-sales support, as well as technical certification programs. All partners also have access to Partnerlink, a secure section of Bluesocket's Web site devoted to the provisioning of partner material, including sales tools, marketing materials, training modules, technical documentation and software downloads. "Bluesocket's solutions are valuable complements to our current products and help enhance our offerings to joint customers," said Paul O'Brien Paul O'Brien (born April 14 1978) is a Logie Award winning actor from South Africa. Although born there, Paul grew up in Australia as well as Mauritius. He currently plays Jack Holden on the Australian television soap opera Home and Away. , managing partner at Lincoln Computer Services Data processing (timesharing, batch processing), software development and consulting services. See service bureau, SaaS and ASP. . "We look forward to strengthening our existing relationship with Bluesocket by taking advantage of its new partner program and subsequent benefits. Specifically, the lead generation and deal registration programs give us an edge above our competitors and allow us to close more deals, faster." With more than 100 select partners in 47 countries, the Bluesocket sales channel is comprised of the world's best wireless and VoIP experts, who are dedicated to offering superior support to end-user customers. Highlighting Bluesocket's strategic international growth, recent additions to the Bluesocket partner community include Brazilian-based TDec Network Group, Middle Eastern-based Minerva and Russian-based New Systems. Further validating val·i·date tr.v. val·i·dat·ed, val·i·dat·ing, val·i·dates 1. To declare or make legally valid. 2. To mark with an indication of official sanction. 3. the new program's value and benefits to partners is the recent naming of Bluesocket to the CRN CRN Computer Reseller News CRN Crown CRN Council for Responsible Nutrition CRN Crane CRN Community Recycling Network CRN Course Reference Number CRN Center for Responsible Nanotechnology CRN Cornish (SIL code, UK) Emerging Technology vendor list. CRN's Emerging Technology list captures companies that are delivering high margins for solution providers with innovative and easy-to-use technology that undercuts industry giants. Bluesocket's new partner program is segmented into multiple tiers, each carrying a differentiated level of sales commitment and technical training requirements. For more information on Bluesocket's new Partner Program, visit Bluesocket's partner Web site or send an e-mail to sales@bluesocket.com. About Bluesocket Founded in 1999, Bluesocket is the leader in open wireless network, security and management solutions. Its complete WLAN solution portfolio delivers trust and simplicity to increasingly complex wireless networks. Thousands of BlueSecure Controllers, Access Points and BlueView Management Systems are deployed by leading enterprises that require high quality WLAN service. Bluesocket's long-standing expertise in wireless and security has attracted a large customer base that spans enterprise, education, healthcare, government, library and public access markets. Bluesocket customers can profit from their wireless networks by protecting existing investments, maximizing ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). , and increasing their competitive edge. For more information, please visit http://www.bluesocket.com. Bluesocket, the Bluesocket logo and BlueSecure are trademarks or registered trademarks of Bluesocket, Inc. All other trademarks, trade names and company names referenced herein are used for identification only and are the property of their respective companies. |
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