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Bluelounge Unveils ``Sensuous Living for Serious Pleasure''; ``The Departure Lounge'' Takes Off at Milan's 2001 SaloneSatellite April 4-9.


Entertainment Editors

LOS ANGELES--(ENTERTAINMENT WIRE)--March 21, 2001

Reconceptualizing the essential philosophy of design, Bluelounge, a young California-based firm whose unique creations are already influencing the design strongholds of New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 and Milan, will present its newest furniture pieces by Dominic Symons, graphic and illustration designs by Melissa Sunjaya, and environmental animations by Haryono Kusuma at the 2001 SaloneSatellite in Milan, Italy, April 4-9, 2001.

Bluelounge's 2001 installation, titled "The Departure Lounge Noun 1. departure lounge - lounge where passengers can await departure
waiting area, waiting room, lounge - a room (as in a hotel or airport) with seating where people can wait

departure lounge n (at airport
," explores the theme "Sensuous sen·su·ous  
adj.
1. Of, relating to, or derived from the senses.

2. Appealing to or gratifying the senses.

3.
a. Readily affected through the senses.

b.
 Living for Serious Pleasure." Last year's exhibit garnered Design Report Magazine's nomination as one of the show's top 10 studios.

Creating a cohesive environment for SaloneSatellite 2001, the trio describes the setting as "a dream departure lounge: the perfect spot to anticipate a longed-for journey away from the everyday world." The Hemingway lamp, the Pastis pas·tis  
n.
A French licorice-flavored liqueur, usually drunk as an apéritif.



[French, muddle, pastis, from Old Provençal pastitz, paste, pasty, from Vulgar Latin
 dining chair, the La Bodega bo·de·ga  
n.
1. A small grocery store, sometimes combined with a wineshop, in certain Hispanic communities.

2. A warehouse for the storage of wine.
 cafe table, and the Panama lounge chair are all named for the exotic places and ideas that helped inspire their creation. Ms. Sunjaya's illustrations and graphics, depicting exotic airplanes situated in idealized i·de·al·ize  
v. i·de·al·ized, i·de·al·iz·ing, i·de·al·iz·es

v.tr.
1. To regard as ideal.

2. To make or envision as ideal.

v.intr.
1.
 environments, along with Mr. Kusuma's animations, inspired by the expectations experienced while dreaming of travel, work together with the furniture to transform the Bluelounge environment into a multisensory multisensory /mul·ti·sen·so·ry/ (mul?te-sen´sah-re) capable of responding to more than one kind of sensory input, as certain neurons in the central nervous system.  experience.

Original partners, graphic designer Melissa Sunjaya and product designer Dominic Symons, formed Bluelounge in late 1999. Animation designer Haryono Kusuma recently joined Bluelounge, bringing the additional dimensions of time, motion and sound to the studio's already broad capabilities in both two- and three-dimensional design. All three designers will be present at 2001 SaloneSatellite.

New York design impresario David Shearer discovered the team at last year's SaloneSatellite and will present their creations via a unique permanent installation, a juice bar and gathering place at Totem Design in Soho (www.totemdesign.com), with a gala opening this May 22. The space will, appropriately, be titled The Bluelounge. Currently, Bluelounge Design is completing commissions for Totem, Herman Miller Herman Miller may refer to:
  • Herman Miller (conlanger), creator of constructed languages
  • Herman Miller (office equipment), U.S. manufacturer of office furniture and equipment
  • Herman Miller (writer) (1919–1999), Hollywood writer and producer
, Airwalk and Flototto.

The Bluelounge Design installation at SaloneSatellite 2001 can be found at Fiera Milano, Italy, Padiglione, Pavilion 9, Salone, Hall 2, Posteggio, Booth F8. Visit www.blueloungedesign.com.

Note to Editors: Photos available upon request.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 21, 2001
Words:350
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