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BlueStar Systems Announces Strategic Distribution Agreement with Trak Auto Inc.; BlueStar Continues To See Success In Retail Environment.


Business Editors

RALEIGH, N.C.--(BUSINESS WIRE)--March 23, 2000

BluStarBattSys(CDNX CDNX

See Canadian Venture Exchange (CDNX).
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) BlueStar Battery Systems International Corp. ("BlueStar") today announced a strategic distribution alliance with Trak Auto Inc. of Landover, MD and it's subsidiary companies Trak Autoparts Grundy, Twin B and Forest City.

Trak Auto Inc., an automotive retail chain with over 250 stores nationwide, has recently agreed to offer BlueStar batteries to their motorcycle and lawn and garden customers.

Dave Petruzzi, General Manager of BlueStar Systems Indiana commented on the recent distribution agreement between BlueStar and Trak Auto stating: "Trak Auto's move to offer our batteries through their retail distribution centers continues to confirm our belief that BlueStar's quality and brand equity relates well to all channels of distribution. We are seeing a growing trend where BlueStar batteries are rapidly becoming a pre-eminent pre·em·i·nent or pre-em·i·nent  
adj.
Superior to or notable above all others; outstanding. See Synonyms at dominant, noted.



[Middle English, from Latin prae
 player in the retail battery market."

BlueStar is one of North America's largest integrated sourcing networks for power and charging systems, providing supplier and customer participants with sales, marketing, distribution and support capabilities. The Company, through its electronic commerce network, will market over 11,000 different battery products and automotive electric components, from many of the world's finest World's Finest may refer to:
  • A number of DC Comics- related media, typically involving the teaming up of iconic superheroes Superman and Batman.
  • World's Finest Comics
 manufacturers. BlueStar continues to enhance its product lines through strategic alliances with the World's leading manufacturers, along with the strengthening of the BlueStar participant network throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. .

The Canadian Venture Exchange The Canadian Venture Exchange (CDNX) is now a defunct stock exchange having been acquired by the TSX Group in 2001 and renamed the TSX Venture Exchange. History of the Canadian Venture Exchange (CDNX)  has neither approved nor disapproved the information contained herein.
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Publication:Business Wire
Date:Mar 23, 2000
Words:234
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