BlueLithium Continues Growth, Momentum With Expanded Leadership Team and Chicago Office.SAN JOSE San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. , Calif. -- Largest Performance-Based Advertising Network Expands Board and Adds Two to Senior Staff BlueLithium BlueLithium is an online advertising network. [1]It was founded by Gurbaksh Chahal in January 2004. BlueLithium is headquartered in San Jose, California but operates a global advertising network with offices across the USA, London, Paris and Minsk. , Inc., the Internet's largest performance- based advertising network, today announced that it has made two new strategic senior staff member hires and recruited its fifth board member. Tim Mahlman has become BlueLithium's chief revenue officer, Kit Simon has joined the company as vice president of MidWest Midwest or Middle West, region of the United States centered on the western Great Lakes and the upper-middle Mississippi valley. It is a somewhat imprecise term that has been applied to the northern section of the land between the Appalachians sales, and Bob Cohn will sit on BlueLithium's board of directors. BlueLithium will also open an office location in Chicago, IL, where Kit Simon will be centrally located. Following the company's recent Series A funding of $11.5 million and a successful exhibition and event at the recent AD:Tech show in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , the company is continuing on its path toward new growth and industry leadership. As chief revenue officer, Tim Mahlman will be responsible for all sales, business development, and strategy for BlueLithium's advertising network. Prior to joining BlueLithium, Tim was senior vice president of sales at Winstar Interactive, an online ad representation company. As vice president of Midwest sales, Kit Simon will be responsible for the sales management Sales Management Role and Goal Importance of sales management is critical for any commercial organization. Expanding business in not possible without increasing sales volumes, and effective sales management goal is to organize sales team work in such a manner that ensures a of the Midwest region. Kit most recently was director of sales for Claria, the leading publisher of ad-supported consumer software products; previously, she held several sales leadership positions at Excite@Home. "I see BlueLithium as exciting and unique in ways that are meaningful for me as an employee and valuable for my clients," said Tim Mahlman, chief revenue officer, BlueLithium. "Despite its young age, BlueLithium is already profitable at a multi-million dollar run rate. BlueLithium has the industry's best and most intelligent optimization optimization Field of applied mathematics whose principles and methods are used to solve quantitative problems in disciplines including physics, biology, engineering, and economics. technology, it has publisher independence, and it can reach over 100 million unique users around the world. Our prospects for growth are dependent on our ability to provide value to our advertisers rapidly, and I'm looking forward to demonstrating that to our clients." Bob Cohn joins BlueLithium as the company's fifth board member. As the co-founder of Octel Communications in 1982, Bob was the chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of the company when it was purchased by Lucent in 1997. He then served as an executive vice president of Lucent and retired in 1999, when Octel was the worldwide leader in voice mail with over 100 million users and over $1 billion in revenue. Most recently, he was a partner with Sequoia Capital Sequoia Capital is a venture capital firm founded by Don Valentine in 1972. The firm's partners include Don Valentine, Pierre Lamond, Michael Moritz, Doug Leone, Mike Goguen, Mark Stevens, Jim Goetz, Sameer Gandhi, Roelof Botha, and Mark Kvamme. , a high-tech venture capital firm in Silicon Valley. "By strengthening the team and adding a new office location, we take another important step in the growth of this company. Tim, Kit, and Bob are all experienced leaders who will add an enormous amount of leadership and technology experience," said Gurbaksh Chahal Gurbaksh Chahal (born July 17, 1982) is the founder of several advertising companies. Chahal was born in the town of Tarn Taran, near Amritsar in Punjab, India to Avtar and Arjinder Chahal. , founder and CEO of BlueLithium. "With our recent funding, a world-class team, and new offices in the Midwest, we are able to bring our high-performance advertising solution to new markets." BlueLithium closed its Series A financing totaling approximately $11.5 million earlier this year. The investment was led by WaldenVC and 3i. The funds are being used to expand advertising sales operations globally, most immediately with a UK presence, and to further deploy BlueLithium's optimization technology. About BlueLithium, Inc. For advertisers focused on response and results, BlueLithium is the performance-based advertising network that maximizes ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). through its proprietary ad serving technology. The company's advertising network is driven by the industry's most advanced targeting and optimization technology, offers a variety of advertising options for online marketers, and helps publishers maximize the value of online properties. For more information, see http://www.bluelithium.com |
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