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BlueLight.com Confirms Management Change.


Business Editors

SAN FRANCISCO--(BUSINESS WIRE)--May 24, 2001

BlueLight.com announced today that Mark H. Goldstein has stepped down as Chief Executive Officer of the e-commerce company. He will assume the new role of long-term Internet Advisor Broadband & Internet Advisor (originally Internet Advisor) is a magazine which was founded in 1993. The magazine was published by Future Publishing to provide technical articles, news, and reviews relating to Internet technology.  for Kmart Corporation, affording him the time to pursue other interests outside of BlueLight.com.

The BlueLight.com Board of Directors accepted Goldstein's resignation as CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  and will support him in his new role as Internet Advisor to Kmart. The Board and Goldstein felt he had succeeded in his goal of forming a ground-breaking e-commerce company for Kmart; growing it from a fast-paced start-up, to a structured, solid business and looks forward to pursuing new opportunities in line with his strengths as an entrepreneur and visionary 1. visionary - One who hacks vision, in the sense of an Artificial Intelligence researcher working on the problem of getting computers to "see" things using TV cameras. (There isn't any problem in sending information from a TV camera to a computer. .

"We couldn't be more pleased with the job Mark has done as the founder and CEO of BlueLight.com," said Randy Allen James Randall (Randy) Allen (born January 26, 1965 in Milton, Florida) is an American former professional basketball player. A 6'8" forward from Florida State University, Allen was never drafted by an NBA team but did manage to play two years in the NBA form 1988 to 1990 for the , Chairman of the BlueLight.com Board of Directors. "He developed an innovative business model, rallied financial support, built a world-class team, established Kmart's credibility on the Internet and championed the return of Kmart's famed BlueLight. We look forward to working with him in his new capacity as Internet Advisor to Kmart, and wish him nothing but the best of luck in any future endeavors."

"The next chapter for BlueLight.com is about further optimizing Kmart economics, not focusing on independent innovation," said Goldstein. "As an entrepreneur at heart, I am moving forward to allow someone most skilled in this area to assume the leadership position at BlueLight.com. That said, I am excited to start my role as Internet Advisor, accepting new challenges from Randy Allen and the Kmart board."

Goldstein was one of the original founders of BlueLight.com when the company was formed in December of 1999 through investments from Kmart Corporation, SOFTBANK Venture Capital and Martha Stewart Living Omnimedia Martha Stewart Living Omnimedia Inc. (MSLO, NYSE: MSO) is publishing and content provider founded by Martha Stewart. The Company's business activities center around the domestic arts. In 2005 MSLO reported revenues of US$209.5 million compared to US$187. .

About BlueLight.com

Based in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , BlueLight.com is an independent company majority owned by Kmart Corporation. Formed to leverage the substantial assets of the nation's second-largest discount retailer, BlueLight.com's goal is to meet the online shopping needs of the more than 30 million Americans who shop at Kmart every week. BlueLight.com represents Kmart's BlueLight brand online by rewarding customers with nationally recognized products at unprecedented values. BlueLight.com was formed in 1999 by Kmart Corporation (NYSE NYSE

See: New York Stock Exchange
:KM) and SOFTBANK Venture Capital with an investment by Martha Stewart Living Omnimedia, Inc. (NYSE:MSO (1) (Multiple System Operator) Typically refers to a cable TV organization that owns more than one cable system, but it may refer to an operator of only one system. ).
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 24, 2001
Words:404
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