Blue World Offers Special Lasso Pricing For Filemaker Pro 4.0 Customers.BELLEVUE, Wash.--(BUSINESS WIRE)--Oct. 23, 1997-- --Special Pricing Allows FileMaker Pro 4.0 Users to Save $100 and Qualify for a Free Upgrade to Lasso 2.5.-- Blue World Communications Inc. today announced special pricing on Lasso for FileMaker Pro 4.0 for Windows 95, Windows NT (Windows New Technology) A 32-bit operating system from Microsoft for Intel x86 CPUs. NT is the core technology in Windows 2000 and Windows XP (see Windows). Available in separate client and server versions, it includes built-in networking and preemptive multitasking. , Windows 3.1 and Mac OS customers. Through December 31, 1997, FileMaker Pro 4.0 customers with proof of purchase, save $100 on all versions of Lasso and will receive a free upgrade to Lasso 2.5 later this year. "Lasso and FileMaker Pro set the standard for Mac OS Web database publishing Using desktop publishing to produce reports of database contents. See desktop publishing. ," said Bill Doerrfeld, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Blue World. "Together the two products offer webmasters unrivaled power with ease-of-use for managing and serving sophisticated data driven Web sites." Tony Campitelli, product manager, database products, Claris Corporation added, "We are pleased that FileMaker Pro 4.0 customers can benefit by Lasso's enhancements to FileMaker Pro 4.0." Lasso 2.0 and FileMaker Pro 4.0 work together to give Web masters the ability to quickly and effectively create, manage and serve sophisticated Web sites. Lasso 2.0 and the forthcoming Lasso 2.5 enhance the Lasso technology acquired by Claris and embedded Inserted into. See embedded system. within FileMaker Pro 4.0. Key among the new features in Lasso is a plug-in architecture that allows easy addition of new tags and support for the FileMaker Pro 4.0 tag syntax syntax: see grammar. syntax Arrangement of words in sentences, clauses, and phrases, and the study of the formation of sentences and the relationship of their component parts. . Customers who have developed solutions in FileMaker Pro 4.0 can easily move to Lasso 2.5's added features without modifying their current solutions. For example, users can migrate their FileMaker Pro 4.0-based cyberstore solutions to Lasso to accommodate secure (SSL (Secure Sockets Layer) The leading security protocol on the Internet. Developed by Netscape, SSL is widely used to do two things: to validate the identity of a Web site and to create an encrypted connection for sending credit card and other personal data. ) transactions without modification. Lasso 2.0 Lasso 2.0 is a middleware Software that functions as a conversion or translation layer. It is also a consolidator and integrator. Custom-programmed middleware solutions have been developed for decades to enable one application to communicate with another that either runs on a different platform or comes from a product that Web- and Java-enables FileMaker(R) Pro for Mac OS from Claris Corp. Widely used among leading high-traffic and visible Mac OS-served websites, Lasso 2.0 distinguishes itself by offering unparalleled flexibility with a rich set of features for powerful dynamic Web database publishing. A free Lasso 2.0 evaluation version and information on pricing is available on the Blue World Web site at http://www.blueworld.com or call Blue World at 425/646-0288. FileMaker Pro 4.0 Already acclaimed ac·claim v. ac·claimed, ac·claim·ing, ac·claims v.tr. 1. To praise enthusiastically and often publicly; applaud. See Synonyms at praise. 2. by both press and users as "the fastest and easiest" way of publishing live databases to the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the , FileMaker Pro 4.0. The second best selling database on the PC market is a breakthrough intranet solution for corporate workgroups and small businesses in need of convenient, cost-efficient access to databases without special IS or consultant support. FileMaker Pro 4 is available at a suggested retail price of $199. About Blue World Blue World Communications (http://www.blueworld.com) provides a complete line of Internet business solutions with a special emphasis on FileMaker Pro as part of its mission of "bringing business to the internet(TM)." Blue World's products include Lasso 2.0 and MailMan, the FMPro.Net service, and custom programming services for complete Web site solutions. Blue World, based in Bellevue, WA, is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. founded in 1992. About Claris Corporation Claris Corporation is the only Macintosh and PC software vendor with five seamlessly integrated, cross-platform database products: FileMaker Pro 4.0 for the Mac OS; FileMaker Pro 4.0 for Windows 95, Windows NT, and Windows 3.1; FileMaker Pro 3.0 Server for Mac OS; FileMaker Pro 3.0 Server for Windows NT and the FileMaker Pro Solutions Distribution Kit. Claris Corporation is a leading worldwide vendor of Windows and Macintosh applications for business, education and home, and is a subsidiary of Apple Computer, Inc., with headquarters in Santa Clara Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. , Calif. For product information and ordering, customers may call Claris at 800/3-CLARIS or visit their worldwide website at www.claris.com . Lasso and Blue World Communications are trademarks of Blue World Communications, Inc. Claris and FileMaker Pro are trademarks of Claris Corporation, registered in the U.S. and other countries. All other trademarks or trade names are the trademarks or trade names of their respective holders. CONTACT: Blue World Communications, Inc. Bill Doerrfeld, 425/646-0288 bill@blueworld.com |
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