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Blue Outdoor Awarded Advertising Contract for Pyramid Companies Malls.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Evan Seigerman, with his latest outdoor advertising company, Blue Outdoor, was awarded the contract to represent The Pyramid Companies, the largest privately held shopping center shopping center, a concentration of retail, service, and entertainment enterprises designed to serve the surrounding region. The modern shopping center differs from its antecedents—bazaars and marketplaces—in that the shops are usually amalgamated into  developer in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. .

Blue Outdoor (www.blueoutdoor.com) secured a long-term agreement to sell advertising media in The Pyramid Companies mall properties (www.pyramidmg.com). The Pyramid Companies own and manage the most successful portfolio of retail-based, tourist, and entertainment destinations in the northeast. Malls in the Pyramid portfolio are the center of commerce in cities throughout New York and Massachusetts including; Albany, Buffalo, Syracuse, New York
This is the article about the city in New York State. For the city in Sicily, see Syracuse, Sicily. For all other meanings, see Syracuse (disambiguation).


Syracuse (IPA:
, Poughkeepsie, and Ithaca. Their malls include the Palisades Center, the second largest enclosed mall in the country. Blue Outdoor will have access to over 600 advertising faces in 15 malls, reaching over 172 million annual visitors.

"Blue Outdoor is thrilled to have been awarded the contract to represent The Pyramid Companies," said Evan Seigerman, Blue Outdoor President. "We know our strong sales philosophy, coupled with the spectacular Pyramid Mall Portfolio and their customers, will provide advertisers with incredible opportunities. It is our goal to develop the assets of the Pyramid portfolio beyond the traditional mall directories, which will allow both national and local advertisers to target these captive audiences by saturating the malls with powerful messages."

Mr. Seigerman, a pioneer of street banner advertising Banner Advertising

A common form of advertising on the internet. The banner is an advertisement of 460x68 pixels, usually placed at the top of the page

Notes:
For an example, just look at the top of a page on almost any popular web site.
, was the founder of Outdoor Media Group USA, the largest street banner advertising company in the country, which was acquired by Titan Outdoor in 2002.

In February 2006, he created Blue Outdoor, a company focused on developing partnerships with property owners in order to realize undervalued Undervalued

A stock or other security that is trading below its true value.

Notes:
The difficulty is knowing what the "true" value actually is. Analysts will usually recommend an undervalued stock with a strong buy rating.
 and underutilized assets.

For more information, please contact Blue Outdoor at 212-759-0200.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 31, 2007
Words:278
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