Blue Mine Group Launches Sales Practice; Veteran Enterprise Software and Technology Sales Executive, Eric Linxwiler, Appointed to Lead New Offering.

SAN DIEGO -- Blue Mine Group, a technology marketing firm which specializes in growing early-stage companies, today announced the launch of its new sales practice. Complementing the firm's core strategy and marketing services, the addition of the sales practice will provide clients with a systematic approach to the design and implementation of a results-driven, repeatable sales management model -- including directing day-to-day sales activities, establishing channel relationships and strategic alliances. To lead the new sales practice, Blue Mine Group has appointed veteran sales executive, Eric Linxwiler, as its newest director.

"Our emerging technology clients have repeatedly expressed a need for guidance and support in developing and executing business development programs that effectively drive sales and partner opportunities," said Michael Lurie, Blue Mine Group founder and CEO. "We are extremely excited to roll out the new sales practice to directly address those needs, and are delighted to have Eric lead this effort. Eric has a deep understanding and a long track record of converting long and complex sales cycles into new business; his methodologies are adaptive and have successfully been applied to a variety of emerging growth technology organizations."

Eric brings over 16 years of domestic and international experience growing sales revenues and increasing profitability for technology companies to his role at Blue Mine Group. Prior to joining the firm, Eric was the western regional sales director at WR Hess Oil Company, where he was responsible for developing strategic alliances, building a regional sales channel and securing new business across the 10 western US states. Previously Eric was vice president of sales and marketing at Cayenta Corporation, a Titan company offering a full suite of advanced technology integration services, where his team successfully delivered contracts for several large-scale electric utilities nationwide. Eric has extensive sales experience working with enterprise software and technology companies, including JB Systems, a provider of enterprise wide production optimization and asset management software solutions.

"Blue Mine Group is uniquely positioned to assist emerging technology companies achieve their growth potential through our combined offering of strategy, marketing and sales services," remarked Eric Linxwiler, director at Blue Mine Group. "One of the critical ways we can help clients meet their growth objectives is through a well-defined sales process that leverages existing customer relationships, while providing a formula for effectively driving new business."

Eric holds a Bachelor of Arts degree in Business Communication from California Polytechnic State University, San Luis Obispo.

About Blue Mine Group

Blue Mine Group grows early-stage technology companies through an integrated, entrepreneurial approach to strategy, marketing and sales. BMG Management, our professional services division, offers clients a full range of go-to-market services. BMG Ventures, our investment division, partners with investors and product developers to bring exciting technologies to market. Our experienced team has worked collectively with over 100 technology companies, led by CEO and Founder, Michael Lurie -- a former strategy consultant with international management consulting firm, McKinsey & Company, Inc., who has founded three start-up companies of his own. For more information, give us a call at [phone] or visit www.blueminegroup.com.