Blue Martini Selects iSharp as First Performance Management Service Provider; iSharp Joins Blue Martini Alliance Program.Business Editors/High-Tech Writers REDWOOD CITY Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif.--(BUSINESS WIRE)--July 10, 2000 iSharp, a leading Management Service Provider (MSP (1) (Management Service Provider or Managed Service Provider) An organization that manages a customer's computer systems and networks which are either located on the customer's premises or at a third-party datacenter. ) offering e-business performance management solutions, today announced that Blue Martini Software Blue Martini Software (Blue Martini Software, Inc.) was a privately held software manufacturer and professional services provider based in San Mateo, California that sells and supports an eponymous e-commerce enterprise application that supports sales online, by phone, and at the , a provider of enterprise applications to understand, target and interact with customers, has signed iSharp as the first Performance Management Service Provider in the Blue Martini Alliance Program. Under the terms of the agreement, iSharp will provide Blue Martini customers with a set of online software and services to help technical teams monitor real-time performance and proactively identify and resolve performance issues. ISharp is a Managements Services Provider (MSP) offering configure-to-order performance management technology and services on a subscription basis. Similar to ASPs (Application Service Providers), MSPs use the Internet to give customers access to the very latest, highly specialized spe·cial·ize v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es v.intr. 1. To pursue a special activity, occupation, or field of study. 2. technologies without the costs associated with in-house deployments. MSPs concentrate on providing services that help companies get the most out of their technical infrastructure. "An MSP offers numerous benefits," said Corey Ferengul, program director with META Group. "With an MSP owning the implementation effort, the user has faster time to value. The MSP manages the machinery behind the results, so the user doesn't need to invest in tools, staff, or hardware. Also, because the model is subscription based, the MSP must develop ongoing relationships with the users and keep them satisfied to ensure renewals." ISharp is currently piloting its Performance Testing Performance Testing covers a broad range of engineering or functional evaluations where a material, product, or system is not specified by detailed material or component specifications: Rather, emphasis is on the final measurable performance characteristics. Service with several high-profile e-businesses, including Pets.com, RollingStone.com and iCanBuy.com. iSharp's services will expand to include Remote and Server-side Monitoring with the second stage of the pilot program later this summer. "The MSP model offers tremendous benefits to corporations by delivering very high quality services such as performance management in a cost-effective way," said Monte Zweben, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Blue Martini Software. "iSharp gives Blue Martini customers access to premier technology and expertise to ensure superlative site performance. We welcome iSharp as our first performance management vendor in the Blue Martini Alliance Program." iSharp's MSP model will enable Blue Martini customers to mange mange (mānj), contagious skin disease of domestic and wild animals. The several types of mange, including follicular and sarcoptic mange, are caused by various minute parasitic mites that burrow into skin, hair follicles, or sweat glands. and optimize optimize - optimisation site performance on a pay-per-use or subscription basis. As the first performance management alliance member, iSharp will give Blue Martini customers the ability to characterize how their sites will behave under varying user conditions and predict when a site is ready for business. "We are looking forward to providing Blue Martini Software customers with a top-quality performance management solution," said Rick Schell, CEO and president of iSharp. "Blue Martini customers include some of the most innovative presences on the web, and iSharp's solution can help them increase the performance they deliver to their own end-user customers." About iSharp iSharp is the premier source for e-business performance management solutions. Founded in 1999, the privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. is based in Redwood City. For more information, contact sales at info@isharp.com. Visit our web site at www.isharp.com. About Blue Martini Software Blue Martini Software provides enterprise applications to understand, target, and interact with customers. Companies deploy the Blue Martini Customer Interaction System to interact with customers on the web, via call centers, in stores, over wireless devices, and on trading exchanges. Business people use the Customer Interaction System to manage products, content, transactions, analysis and personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences. . Companies that interact directly with customers build their brands more effectively than those using only traditional media, resulting in increased revenues across all channels. Blue Martini customers include Estee Lauder's Gloss gloss [Gr.,=tongue], explanatory note on a word or words of a text, usually written between the lines or in a margin of a manuscript. In copying a manuscript, a copyist sometimes incorporated a gloss in the text, so that the copy departed from the original. .com, Gymboree Corp., Harley-Davidson, and Pearle Europe. For more information, visit Blue Martini Software at www.bluemartini.com. |
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