Bloomberg ExpoVillage; Golf Fan Pavillion Returns to the Touchstone Energy Tucson Open; Omni Tucson National Golf Resort, Jan. 10-14.Sports, Business Editors/Golf Writers & Columnists PRINCETON, N.J.--(BW SportsWire)--Jan. 3, 2001 Bloomberg ExpoVillage(TM), the interactive pavilion that entertained and educated golf fans at 10 PGA Tour The PGA Tour is an organization that operates the USA's main professional golf tours. It is headquartered in Ponte Vedra Beach, Florida, USA. Its name is officially rendered in all caps as “PGA TOUR". and Senior PGA Tour stops in 2000 returns to this year's Touchstone Energy Touchstone Energy Cooperatives is a cooperative federation composed of over 600 utility cooperatives in the United States that collectively serve 6 million homes and businesses. Touchstone was founded in 1998. Tucson Open at the Omni Tucson National Golf Resort, Jan. 10-14. Immediately recognizable in its large, climate-controlled tent, Tthe expo will be situated at the entrance of this year's tournament where visitors will experience golf-related entertainment including a golf simulator with longest drive and closest-to-the-pin contests, The Billy McGolf(TM) Putting Challenge, Golf Digest Golf Digest is a monthly golf magazine published by Advance Publications in the United States. It is a generalist golf publication covering recreational golf and men's and women's competitive golf. School professional instruction, golf equipment demonstrations, interactive product displays and exhibits on finance and travel. In addition, there will be live broadcast coverage of the tournament, current financial news updates from Bloomberg, contests, giveaways and drawings for free prizes. Created by Jack Morton Worldwide Jack Morton Worldwide is a global experiential marketing agency with offices in the US, Europe, Asia and Australia. Since 1998, Jack Morton has been part of the Interpublic Group of Companies. , in association with the PGA TOUR Tournaments Association, Bloomberg ExpoVillage begins its second year as the original opportunity for the estimated one million golf fans who attend the select 10 PGA Tour tournaments to participate and visit a fan pavilion. "Our goal was to create an entertaining and educational environment where golf fans could experience products and services that are relevant to their lifestyle," said Bob Denby, vice president, Jack Morton Worldwide. In addition to title sponsor Bloomberg L.P, the international financial media company, sponsors include: DLJdirect, one of the world's premier online brokerage firms; and Flonase(R) (fluticasone propionate fluticasone propionate (fl  tik´ ) Nasal Spray, 50 mcg., developed and marketed by Glaxo Wellcome, an industry leader in pharmaceutical research. Exhibitors include Enterprise Group of Funds group of fundsSee family of funds. , the fastest growing fund families in America; Fuji Photo Film, a leading provider of imaging products for consumer and professional use; McGolf Development, featuring Billy McGolf -- Golf's Official Mascot(TM); and ProTour Memorabilia, the official licensee of PGA Tour memorabilia signed by PGA Tour players. Media partners Golf Digest and Conde Nast Traveler magazines, America Online and CBS (Cell Broadcast Service) See cell broadcast. SportsLine.com. are carrying national advertising. Bloomberg ExpoVillage will broadcast live closed-circuit tournament coverage during the Touchstone Tucson Energy Open. The second of ten PGA Tour Tournaments for Bloomberg ExpoVillage in 2001 will be the Bob Hope Chrysler Classic The Bob Hope Chrysler Classic is a professional golf tournament played each January in California's Coachella Valley. Part of the PGA Tour's early season West Coast Swing, this tournament is well known for its celebrity pro-am, as well as having five daily 18-hole rounds of , February 14-18, La Quinta, Calif. |
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