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Blast Advanced Media Becomes Google Analytics Authorized Consultant.

Blast Advanced Media, an Award-Winning Website Optimization and Online Marketing Agency, Has Been Recognized by Google as a Google Analytics Google Analytics (GA) is a free service offered by Google that generates detailed statistics about the visitors to a website. Its main highlight is that a webmaster can optimize his/her AdWords advertisement and marketing campaigns through the use of GA's analysis of where the  Authorized Consultant (GAAC GAAC Governmental Accounting and Auditing Update Conference
GAAC German American Academic Council
GAAC Google Analytics Authorized Consultant
GAAC General Aviation Awareness Council (UK)
GAAC German-American Academic Council Foundation

ROSEVILLE, Calif. -- Blast Advanced Media, an award-winning website optimization and online marketing agency, has been recognized by Google as a Google Analytics Authorized Consultant (GAAC). Blast Advanced Media is one of six Google Analytics Authorized Consultants in California.

As a Google Analytics Authorized Consultant, Blast Advanced Media is an authorized provider of analysis, training, support and consulting for Google Analytics[TM]. Google Analytics is Google's free web analytics solution. With proper setup using profiles, goals, ecommerce tracking, on-site search tracking and more, Google Analytics allows Blast Advanced Media to help clients gain rich insights into website traffic and marketing effectiveness Marketing Effectiveness is the function of improving how marketers go to market with the goal of optimizing their marketing spend to achieve even better results for both the short-term and long-term. Also related to Marketing ROI and Return on Marketing Investment (ROMI). . Learn more about our favorite features and why Google Analytics is a key tool to improve your website.

President and Managing Director, Kayden Kelly says, "In these recessionary times, Google Analytics is one of the most important tools we use to help clients opt out of the recession. In fact, several of our clients have increased their sales above their best years in history by utilizing the valuable data that Google Analytics provides. We are proud to be recognized as a Google Analytics Authorized Consultant and look forward to continuing to provide our clients with actionable data that increases online revenues and strengthens their marketing initiatives."

To be considered an authorized consultant for Google Analytics, applicants must have multiple team members successfully pass Google Analytics IQ tests, demonstrate a history of success through client case studies and references, and be an industry thought leader in the areas of analytics, website optimization and online marketing. Blast Advanced Media regularly shares its case studies and knowledge on their blog ( and as a speaker at online marketing and web industry conferences such as Search Engine Strategies.

In addition to its Google Analytics authorization, Blast Advanced Media's proven expertise in search-engine marketing using Google AdWords A targeted advertising program in which business ads appear as "sponsored links" on the Google results pages as well as the results pages of Google's partners, such as AOL and [TM] and Google Website Optimizer Google website optimizer is a free A/B and multivariate testing application that helps online marketers and webmasters increase visitor conversion rates and overall visitor satisfaction by continually testing different combinations of website content. [TM] testing makes them a dedicated company that is a Google Analytics Authorized Consultant, Google Website Optimizer Technology Partner and Google AdWords Qualified Company.

About Blast Advanced Media:

Founded in 1999, Blast Advanced Media is a website optimization and online marketing agency based in Roseville, near Sacramento, California “Sacramento” redirects here. For other uses, see Sacramento (disambiguation).
Sacramento is the capital of the State of California and the county seat of Sacramento County.
. Blast Advanced Media is a Google Analytics Authorized Consultant, Google Website Optimizer Technology Partner, and Google AdWords Qualified Company that specializes in website testing (A/B Testing A/B testing is a method of advertising testing by which a baseline control sample is compared to a variety of single-variable test samples. A classic direct mail tactic, this method has been recently adopted within the interactive space to test tactics such as banner ads, emails  & Multivariate Testing), usability testing, and search engine optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden  for ecommerce and B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 lead generation websites.

For information regarding Blast Advanced Media, please visit or call 1 (888) 252-7866.

Google, Google Analytics, Google AdWords and Google Website Optimizer are trademarks of Google Inc.
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Publication:Business Wire
Date:Aug 6, 2009
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