Blagman Media International Announces Plan to Acquire Century Media Incorporated.

Business Editors

LOS ANGELES--(BUSINESS WIRE)--Aug. 13, 2001

Robert Blagman, chairman and chief executive officer of Blagman Media International, Inc. (OTC:BMII), announced that a two step transaction has been negotiated for Blagman Media International, Inc. to acquire Century Media Inc. (CMI), a privately held company.

The terms of the deal call for Blagman Media International to have an immediate option to initially acquire at least 10% of Century Media, Inc. stock for cash. It is anticipated that this phase of the transaction will close on or before Aug. 31, 2001. Blagman Media International, Inc. has an additional option to acquire the balance of Century stock for a combination of stock and cash.

Al Lapin Jr., Chairman and CEO of Century, commented, "A combination of the Century exposure to the nation's major corporations that use direct response advertising and the sales and marketing expertise of the Blagman organization will make for a powerful and successful marriage."

Gerald Bagg, Executive Vice President of Century, noted, "Century Media is at a stage in its lifecycle where it can significantly benefit from being part of a public entity. We anticipate that the resources of a public company will provide us with an opportunity to enhance our capabilities and significantly increase our growth rate." Bagg added, "We have worked with Robert Blagman for many years and this merger will enable us to coordinate and leverage our respective business strengths and improve our position in the overall marketplace."

Blagman commented, "The primary rationale behind Blagman Media International, Inc.'s journey into the public market was to forge a new avenue of direct to consumer advertising, addressing the challenging advances of modern technology. While being a public company is an ongoing strategic challenge, we remain focused on our original goals: consolidating the Direct Response industry. The combination of Century Media's client base and strong infrastructure with BMII specifically addresses our ongoing mission."

Century Media, Inc. is a direct response advertising agency with Fortune 1,000 as well as traditional direct response long-form clientele. Century Media, Inc. is located in Santa Monica, Calif.

Blagman Media International, Inc. is located at 1901 Avenue of the Stars, Los Angeles, Calif., 90067. Information regarding the above announcement is available through the Blagman Media International, Inc. info line: 310/991-2252.

The foregoing news release contains forward-looking statements. For this purpose, any statements contained in this news release that are not statements of historical fact may be deemed to be forward-looking statements. Without limiting the foregoing, words such as "may," "will," "expect," "believe," "anticipate," "estimate," "continue" or comparable terminology are intended to identify forward-looking statements. These statements, by their nature, involve substantial risks and uncertainties, and actual results may differ materially depending on a variety of factors.