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Blackbaud Launches Ticketing Solution to Give Nonprofits a Boost at the Box Office.


CHARLESTON, S.C. -- The Patron Edge(TM) is a key component of Blackbaud's complete solution for organizations that sell tickets and raise money

Blackbaud, the leading provider of software and related services designed specifically for nonprofit organizations, announced today the launch of its new ticketing and subscription management solution. The Patron Edge helps nonprofits that operate box offices and visitor service centers to sell more tickets by better managing relationships with patrons, improving both the customer experience and the image of the organization within the community.

How it works

The Patron Edge can help any performing arts center A performing arts center, often abbreviated PAC, is a multi-use performance space that can be adapted for use by various types of the performing arts, including dance, music and theatre. , museum, zoo, aquarium, community center or athletic group drive increased attendance and better manage their patrons or visitors. The robust solution supports all traditional ticketing functions while also enabling nonprofits to:

--Analyze all types of information related to running a box office, personalize customer experiences and improve decision making with access to individual patron data

--Attract new and younger audiences by offering convenient ways to purchase tickets and memberships - online, kiosk, PDA (Personal Digital Assistant) A handheld computer for managing contacts, appointments and tasks. It typically includes a name and address database, calendar, to-do list and note taker, which are the functions in a personal information manager (see PIM). , cell phone or Interactive Voice Response

--Save time and provide greater customer options with easy-to-use venue and ticket design

One nonprofit's challenge

Although the New Jersey Performing Arts Center The New Jersey Performing Arts Center (NJPAC) is a complex in downtown Newark, New Jersey, United States of musical and theater facilities that opened in 1997. It is one of the major parts of Newark's revitalization plan in the center near the Passaic River waterfront, east  (NJPAC NJPAC New Jersey Performing Arts Center ) in Newark, NJ, only opened its doors seven years ago, it has quickly earned a reputation for being one of the world's most dynamic venues. Since 1997, more than 3.5 million people have visited NJPAC to see world-class artists, attend hundreds of special events or participate in the Arts Center's nationally recognized Arts Education program. With interest growing in the organization, NJPAC needed a technology solution that would support multiple venues, provide information at a glance to match patrons with their preferences, and capture critical data that could be mined later.

"The Patron Edge was the only solution on the market that provided the level of functionality we required, built on current technology and backed by a strong company," said Terri-Ann Stoeckle, assistant vice president and chief information officer at NJPAC. "Blackbaud isn't just a software provider. They offer the perfect marriage of technology solutions and professional services that will allow us to fully leverage the data in our system to better serve our patrons."

A holistic approach holistic approach A term used in alternative health for a philosophical approach to health care, in which the entire Pt is evaluated and treated. See Alternative medicine, Holistic medicine.  to patrons

Some customers use The Patron Edge in conjunction with The Raiser's Edge(R), Blackbaud's market-leading fundraising solution, to provide a 360-degree view of patrons and donors. Equipped with information from both systems, nonprofit staff members are better able to make the most of each relationship and provide superior customer service.

"We chose The Patron Edge because it will not only handle our ticketing needs, but it will also work hand-in-hand with The Raiser's Edge to provide a complete patron management solution," said Brad Heiser at Western Pennsylvania Conservancy This article or section is written like an .
Please help [ rewrite this article] from a neutral point of view.
Mark blatant advertising for , using .
, which manages tours of Fallingwater, Frank Lloyd Wright's architectural masterpiece. "Blackbaud was the only vendor that could meet our complex requirements for both ticketing and development while helping us best serve the people who care most deeply about our mission."

Atlanta Opera, Florida West Coast Symphony and Jazz at Lincoln Center Jazz at Lincoln Center is a constituent company of the Lincoln Center performing arts organization, whose performing arts complex, Frederick P. Rose Hall, is located at 60th Street and Broadway in New York City, slightly south of the main Lincoln Center campus and directly  have also selected The Patron Edge to help them drive increased attendance, streamline ticketing management and equip staff with key information to better manage patrons.

About Blackbaud, Inc.

Blackbaud is the leading global provider of software and related services designed specifically for nonprofit organizations. More than 12,500 organizations - including the American Red Cross American Red Cross: see Red Cross. , Bowdoin College, the Chesapeake Bay Foundation The Chesapeake Bay Foundation
The Chesapeake Bay Foundation (CBF), the United States' largest regional conservation organization, is dedicated to the restoration and protection of the Chesapeake Bay and its tributary rivers.
, the Crohn's & Colitis Foundation of America, the Detroit Zoological Society, Episcopal High School Episcopal High School is a common name for high schools affiliated with the Episcopal Church in the United States of America, including:
  • Episcopal High School (Alexandria) of Alexandria, Virginia
  • Episcopal High School (Baton Rouge) of Baton Rouge, Louisiana
, Help the Aged, the Mayo Foundation, the New York Philharmonic The New York Philharmonic is the oldest active symphony orchestra in the United States, organized during 1842. Based in New York City, the Philharmonic performs most of its concerts at Avery Fisher Hall and has long been considered one of the best orchestras in the world.  and United Way of America United Way of America: see community chest.  -- use Blackbaud products and consulting services for fundraising, financial management, business intelligence and school administration. Blackbaud's solutions include The Raiser's Edge(R), The Financial Edge(TM), The Education Edge(TM), The Patron Edge(TM), The Information Edge(TM), WealthPoint(TM) and ProspectPoint(TM), as well as a wide range of consulting and educational services. Founded in 1981, Blackbaud is headquartered in Charleston, South Carolina, and has operations in Toronto, Ontario, Glasgow, Scotland, and Sydney, Australia. For more information, visit www.blackbaud.com.

Blackbaud, the Blackbaud logo, The Raiser's Edge, The Financial Edge, The Education Edge, The Patron Edge, The Information Edge, WealthPoint and ProspectPoint are trademarks or registered trademarks of Blackbaud, Inc.
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Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Aug 31, 2004
Words:710
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