Black Leaders Urge Cable Industry to Support BET's New Public Affairs and Family Channel.WASHINGTON--(ENTERTAINMENT WIRE)--June 11, 1999-- African-American congressman and leaders of major civil rights organizations have sent letters to cable industry CEOs urging them to support BET Public Affairs Those public information, command information, and community relations activities directed toward both the external and internal publics with interest in the Department of Defense. Also called PA. See also command information; community relations; public information. and Family Channel; the news, information and public affairs network planned by Black Entertainment Television. The new network is poised to play a critical role in addressing the social, political, economic and lifestyle issues facing African-Americans across the nation. Letters urging support were sent to many of the major MSOs by Representatives Charles Rangel, James Clyburn, Robert Rush, Eldolphus Towns, William Jefferson William Jefferson can refer to more than one person.
in full National Association for the Advancement of Colored People Oldest and largest U.S. civil rights organization. It was founded in 1909 to secure political, educational, social, and economic equality for African Americans; W.E.B. Du Bois and Ida B. ; Hugh Price, president of the National Urban League and Jane Smith, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of the National Council of Negro Women The National Council of Negro Women (NCNW) was founded in 1935 by Mary McLeod Bethune, child of slave parents, distinguished educator and government consultant. Mary McLeod Bethune saw the need for harnessing the power and extending the leadership of African American women through , Inc. to cable industry leaders. "We are very pleased that leaders in the African American African American Multiculture A person having origins in any of the black racial groups of Africa. See Race. community support the development of a BET Public Affairs and Family Channel. Their commitment demonstrates their confidence in BET's ability to serve the African American community based upon our past track record, knowledge of the cable industry and ability to leverage all of BET's media assets to promote the new channel," said Debra L. Lee, president and COO, BET Holdings, Inc. The BET Public Affairs and Family channel embodies BET Holding Inc.'s continued commitment to provide unique and in-depth perspectives of African-American news and public affairs that are not addressed by mainstream television. Issues of health, education, crime and socio-economics will be examined on this network creating an avenue of public discourse and provide in-depth coverage of society with an African-American perspective. The network will build upon Black Entertainment Television's history of supplying coverage of public affairs issues affecting the African-American society. Exclusive interviews produced by BET have featured President Bill Clinton, O.J. Simpson, and Cuban President Fidel Castro. Other programming specials provide examinations of teen health and cultural issues effective in keeping Black America informed and enlightened. BET Holdings, Inc. is a multi-media entertainment company that owns and operates Black Entertainment Television (BET), the first national cable network targeted toward African-American consumers. BET is currently available in 57 million households according to A. C. Nielsen media research. The parent company of Black Entertainment Television and three other cable television networks, BET Holdings, Inc. has subsidiaries that include book and magazine publishing, films, restaurants, financial products, retail clothing and an interactive website. |
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