Black Friday vs. Cyber Monday: consumer spending.Consumer spending Consumer demand or consumption is also known as personal consumption expenditure. It is the largest part of aggregate demand or effective demand at the macroeconomic level. was foremost on the minds of many business executives at the close of 2008. [ILLUSTRATION OMITTED] According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. NPD NPD New Product Development NPD Nouveau Parti Démocratique (Canada) NPD Narcissistic Personality Disorder NPD Norwegian Petroleum Directorate NPD Nationaldemokratische Partei Deutschlands , provider of consumer and retail market research information, spending on Black Friday Black Friday, Sept. 24, 1869, in U.S. history, day of financial panic. In 1869 a small group of American financial speculators, including Jay Gould and James Fisk, sought the support of federal officials of the Grant administration in a drive to corner the gold (the day after Thanksgiving) fell 8.4%, to $2.03 billion, at retail stores compared with the same day a year ago. To lure customers, stores opened earlier and offered "buy one, get one free "Buy one, get one free" is a common form of sales promotion. While rarely presented to customers in acronym form, this marketing technique is universally known in the marketing industry by the acronym BOGOF " deals. As for online sales, comScore reported that $19.44 billion was spent online through December 12--essentially the same level compared with the corresponding period last year. For the 12 days beginning December 1 (Cyber Monday), the kickoff to the heaviest part of the online shopping season, sales totaled $8.26 billion, up 3% compared with a year ago. NPD noted that sales of LCD TVs larger than 30 inches and notebook PCs rose 18% and 19%, respectively, compared with Black Friday last year. GPS units and digital picture frames also sold well. Cameras and camcorders sold poorly. [www.npd.com, www.comscore.com] |
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