BizProLink Network and BroadVision Power Web's Largest Network Of Personalized, Industry-Specific Communities.

Business Editors

FORT LAUDERDALE, Fla. & REDWOOD CITY, Calif.--(BUSINESS WIRE)-- May 16, 2001

BizProLink Network First To Enable Masses of Small and Mid-Size

Businesses to Build Industry Homepages Combining Content from 135

Vertically Specific Communities

BroadVision, Inc. (Nasdaq:BVSN), a leading provider of personalized e-business applications, and the BizProLink Network - a leader in bringing together small and mid-sized businesses and the companies that serve them through the Internet's largest network of customized, industry-specific communities - today announced that BizProLink Network has partnered with BroadVision to provide enhanced personalization and e-commerce capabilities throughout its entire 135-community network.

The BizProLink Network is using a suite of e-business applications from BroadVision, including BroadVision One-To-One(R) Enterprise, BroadVision Retail Commerce(TM) and BroadVision Business Commerce(TM), to provide Network members with comprehensive business functionality and personalization. This unique use of BroadVision's software across the entire network of small and mid-sized business communities gives BizProLink Network members immediate access to a complete range of expanded site benefits. Now, users of the BizProLink Network can more quickly pull content specific to any occupation from virtually anywhere on the Web, and more easily create individually tailored, dedicated homepages. For example, an accountant for a food distributor can bring together content and online business services from both the accounting and food service communities, while a lawyer for a jewelry manufacturer can do the same from the legal, jewelry and manufacturing communities.

"Given the breadth and depth of the BizProLink Network, BroadVision's scalable, highly reliable software and industry leading personalization capabilities are a perfect fit," said Dr. Pehong Chen, president and CEO of BroadVision. "The BizProLink Network provides people within small and mid-sized businesses with easy access to essential business tools. Now, through its partnership with BroadVision, BizProLink Network's users are able to quickly and easily bring together exactly the business content and services they require from an even wider range of sources, no matter how disparate."

"By implementing BroadVision's software, The BizProLink Network is able to provide its business users with an extremely scalable platform to identify, shape and create their own experiences within our network of communities," said Steven R. Sponder, Founder and CEO of the BizProLink Network. "Not only can our users pull content into their homepages from any of our network's extremely varied communities, but our BroadVision-powered sites allow them to insert content from outside the network as well. There is, very simply, no more valuable tool available on the Internet that provides the necessary resources for small to mid-size business users to reach their profitability goals."

Hosted by IBM, The BizProLink Network consists of 135 customized industry-specific communities serving small and mid-sized companies. The network has partnered with some of the world's leading corporations (including IBM, GE, ADP, Siebel Systems, Business Wire and Sun Microsystems) to provide its users with nearly 100 essential daily business tools that enable small and mid-sized businesses to easily outsource costly, inefficient procedures, which previously were only available to large enterprises.

This announcement comes on the heels of BizProLink's announcement last week that it has signed an agreement with America Online to provide industry-specific content and online tools for the Communities section of the Netscape Netbusiness Marketplace.

About BroadVision

BroadVision (Nasdaq:BVSN) (Neuer Markt:BDN) develops and delivers an integrated suite of packaged applications for conducting e-commerce interactions and transactions. Global enterprises and government entities use these applications to sell, buy and exchange information over the web and on wireless devices. The BroadVision e-commerce application suite enables a corporation to become more competitive and profitable by establishing and sustaining high-yield relationships with customers, suppliers and employees. BroadVision services professionals, supported by over 100 partner organizations worldwide, transform these applications into business value for our customers through consulting, education, and support services in more than 34 countries.

BroadVision-founded in 1993, public since 1996-has more than 1,200 customers. IDC ranks BroadVision as the world's leading provider of e-commerce software applications (International Data Corp., E-Commerce Software Applications Market Forecast and Analysis, 2000-2004). BroadVision is headquartered in Redwood City, California and can be reached at 650.261.5100 or [e-mail].

About The BizProlink Network

BizProLink Network brings together small and mid-sized businesses and the companies that serve them, providing a complete range of business services, information and tools through the Internet's largest network of customized, industry-specific communities. Each of BizProLink Network's 135 customizable communities aggregates and integrates nearly 100 essential daily business tools to help companies achieve their customer, revenue and profitability goals. Over 40 of the world's leading corporations including IBM, GE, ADP, Siebel Systems, Business Wire and Sun Microsystems, leverage The BizProLink Network industry communities as a highly targeted sales and marketing channel. In addition to providing ASP services to businesses, BizProLink provides emerging ASP companies with essential infrastructure services including a billing solution, personalization technology, customer relationship management tools, back-end integration and managed web hosting. BizProLink also private labels and licenses its network of 135 industry communities for inclusion within Fortune 1000 corporation websites.

Note to Editors: BroadVision, BroadVision One-To-One, BroadVision Retail Commerce and BroadVision Business Commerce are trademarks or registered trademarks of BroadVision, Inc. in the United States and other countries.