Biz360 Analysis of Social Media Predicts Next American Idol Voted Off Show.Allison Iraheta Predicted as Next Cast-off cast·off n. 1. One that has been discarded. 2. Printing A calculation of the amount of space a manuscript will occupy when set into type. adj. also cast-off Discarded; rejected. By A Narrow Margin REDWOOD CITY Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif. -- Last week, a media analysis conducted by Biz360([R]) Inc., the leading provider of media and market intelligence solutions predicted that Matt Girard would be the next contestant leaving the American Idol American Idol is an annual American televised singing competition, which began its first season on June 11, 2002. Part of the Idol franchise, it originated from the British reality program Pop Idol. show. The analysis demonstrated a correlation between the low volume of social media conversation and the Idol idol, an object, frequently an image, which is worshiped as a deity. Idols are usually found in human or animal form and may be treated as though alive; they are fed, bathed, anointed, crowned, and sometimes even provided with a consort. with the lowest number of viewer votes. This week Biz360 continued its analysis, which indicates a much tighter race then last week. The amount of conversation among the four remaining contestants has been much closer this week with the deviation of coverage between Danny, Kris and Allison within 1-2 percentage points of each other. At the time of this release, Allison Iraheta had generated the lowest amount of social media coverage compared to the other remaining contestants. Further, she also generated the lowest amount of "positive to neutral" conversation than the others. Based on this information, Biz360 is predicting she will be the next contestant voted off the show. The analysis indicates how advanced measurement techniques can quickly and efficiently gauge public opinion and provide key insights. Biz360's Community Insights solution was used to examine social media coverage (including blogs, message boards, forums, micro-blogs, online news media and social networks) that mentioned each of the contestants in this week's competition. Biz360 analyzed an·a·lyze tr.v. an·a·lyzed, an·a·lyz·ing, an·a·lyz·es 1. To examine methodically by separating into parts and studying their interrelations. 2. Chemistry To make a chemical analysis of. 3. both the near real-time volume of the coverage as well as the tonality tonality (tōnăl`ĭtē), in music, quality by which all tones of a composition are heard in relation to a central tone called the keynote or tonic. of the conversations (positive, neutral or negative). "No matter which way the decision goes, the adoption rate of social media is now so broad and reflective of the population at large, it is becoming a barometer for consumer decision making," says Tony Priore, chief marketing officer of Biz360. "This type of real-time intelligence is helping businesses expand their market research findings and gain actionable Giving sufficient legal grounds for a lawsuit; giving rise to a Cause of Action. An act, event, or occurrence is said to be actionable when there are legal grounds for basing a lawsuit on it. insights about specific brands, products and product features. We believe this type of information can also be leveraged across many product categories including the entertainment industry." Biz360 will continue to issue their prediction next week before the results show, to answer the question: Can social media buzz make American Idol predictions? About Biz360 Community Insights In the process of making a purchase decision, consumers follow predictable stages from initial brand exposure to awareness, consideration, and, ultimately, to purchase. To provide intelligence at every stage of the decision process Biz360 offers a family of solutions, including Community Insights, Media Insights, and Opinion Insights. In the early stages of the decision process, which includes building awareness, consumers typically engage passively with many forms of communications -- while narrowing their choices and forming opinions about products, services and companies. Community Insights provides the information needed to assess the impact of these social media communications. Biz360 Community Insights is an enhanced research and intelligence solution that continuously monitors and analyzes social media conversations and their impact on businesses. This proprietary Web-based solution is built on advanced data aggregation and analytics techniques, including natural language processing Natural language processing Computer analysis and generation of natural language text. The goal is to enable natural languages, such as English, French, or Japanese, to serve either as the medium through which users interact with computer systems such as (NLP (Natural Language Processing) The capability of understanding human language. If the language is spoken, voice recognition plays an important role in converting the sounds to individual words. Then, natural language processing figures out what the words mean. ) to provide a wide range of critical and relevant reports, flexible tools, user-defined metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM. , and even alerts for managing emerging issues. About Biz360 Biz360 Inc. removes the inefficiencies of traditional market research by using technology to transform information into actionable insights that help businesses make better decisions. Using advanced data analytics, we aggregate and analyze vast amounts of news and social media data to yield ongoing, relevant metrics which enable our clients to better understand and reach their target audiences, shape market perception, respond to competitive threats, evaluate trends and issues and improve the return on their marketing investments. Biz360's clients include AAA AAA: see American Automobile Association. (Triple A) A common single-cell battery used in a myriad of electronic devices of all variety. Like its double A (AA) cousin, it provides 1.5 volts of DC power. When used in series, the voltage is multiplied. , Aetna, AstraZeneca and Computer Associates. Biz360 can be reached at 866.424.9360 or www.biz360.com. |
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