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Biozhem's Chairman and CEO Featured in WallStreetReporter.com Interview; Company Expects Near-Term Profitability.


Business Editors & Health Writers

LAKE FOREST, Calif.--(BUSINESS WIRE)--March 11, 2002

Biozhem Cosmeceuticals Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:BZHM), a developer and marketer of advanced skin care products, today announced that its chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , James S. Chapin, is being featured in an online interview at WallStreetReporter.com.

In the interview, Chapin discusses the ongoing excellent results from Biozhem's nationally airing infomercial featuring Emmy(R) award-winning actress Lindsay Wagner
For the Playboy Playmate, see Lindsay Wagner (Playmate).
Lindsay Jean Wagner (born June 22, 1949) is an Emmy Award winning actress. Early life
Wagner was born in Los Angeles, California.
. Chapin stated, "Biozhem intends to run at least $800,000 of media during the month of March." He also describes Biozhem's plans to sell its products through additional channels and expresses optimism that the company will become profitable over the near term.

Chapin stated: "Our RevitaCel Replenishing Complex is a biotechnology breakthrough for rejuvenating aging and sun-damaged skin. Our results to date and our optimism about our future are derived from the paradigm shift A dramatic change in methodology or practice. It often refers to a major change in thinking and planning, which ultimately changes the way projects are implemented. For example, accessing applications and data from the Web instead of from local servers is a paradigm shift. See paradigm.  in skin care that our products represent."

Biozhem's Replenishing Complex contains the NouriCel(TM) ingredient, the first and only cosmetic ingredient derived from a patented process for growing human fibroblast-derived skin substitutes for treating serious burns and wounds, and bioengineered collagen for other conditions.

As the tissue-engineered products grow, they produce an array of natural growth factors, antioxidants Antioxidants
Substances that reduce the damage of the highly reactive free radicals that are the byproducts of the cells.

Mentioned in: Aging, Nutritional Supplements

antioxidants,
n.
, matrix proteins and soluble collagens -- all compounds naturally produced by healthy new skin, but which aging skin can no longer make. After the tissue-engineered products are collected, a nutrient solution enriched with these compounds remains. This solution, which does not contain any cells, is the NouriCel ingredient.

A link to the interview is available at http://www.wallstreetreporter.com. In addition to the television offer, the products are available through Biozhem's Customer Care Center at 800/535-1007.

Biozhem has the exclusive global rights to NouriCel for the direct response market. The company intends to sell the RevitaCel System and its other premium quality skin care products for women and men through infomercials, home shopping Home Shopping commonly refers to the electronic retailing / home shopping channels industry, which includes such billion dollar companies as HSN, QVC, eBay, ShopNBC, Buy.com, and Amazon.com.  channels, the Internet and other direct response channels on a global basis.

Statements about the company's future expectations and all other statements in this news release other than historical facts are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and as that is defined in the Private Litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute.

When a person begins a civil lawsuit, the person enters into a process called litigation.
 Reform Act of 1995. The company intends that such forward-looking statements be subject to the safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 created thereby. Since these statements involve risks and uncertainties and are subject to change at any time, the company's actual results could differ materially from expected results.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Mar 11, 2002
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