BioKite Offers ``Kites on a Fishing Pole'' Sales Online Just in Time for Father's Day; Japanese Technology Kites Now in U.S. at www.biokiteworld.com.

Business Editors

LAS VEGAS--(BUSINESS WIRE)--May 13, 2003

BioKite, maker of the world's most technologically advanced kites, today announced the availability of its first two U.S.-distributed specialty kites via its website www.biokiteworld.com. The technology driven kites that created such a sensation in Japan are now available from a U.S. website. The kites are actually launched and operated from a short fishing pole device making them the perfect and unique gift for Father's Day.

"The kites trigger a lot of the things that are near and dear to dads," said Dean McCune, product manager for BioKite, "technology, a fun way to spend time with their kids, and the familiar feel of a fishing pole to help them get things started."

BioKites are designed by a Japanese dad and engineer and, unlike typical kites, use aerodynamic principles to create lift and eliminate air resistance. BioKite honors the bond between science and nature by applying this aeronautic technology to amazingly life-like and life-sized kites shaped like animals, birds and butterflies. To celebrate summer and Father's Day, the company offers its easiest-to-fly Seagull and Falcon models, with advanced designs to be added to the line later.

BioKites vs. Ordinary Kites

Kite flying typically requires a lot of open space and rigorous running toward the wind, because they fly on wind resistance, and they fly low and far. In Japan, where BioKites have already become a huge sport and collecting craze, there are fewer large areas available, particularly in urban environments. So BioKites were made to fly in light winds and immediately go upwards, which means one can fly them in small lots and parks.

BioKite holds an international patent on its kite superstructure, and its ultra-light skin material is from a proprietary design. The exclusive superstructure that is the key to BioKites' magic is modeled after an airplane with a similar backbone and symmetrical wing design. A unique rudder mechanism controlled by a pinch of bonding Velcro in the fabric further enhances the kites' airworthiness. Its flexible, breathable skin is made of environmentally safe, non-woven fabric.

The first two BioKites are available in time for Father's Day through online ordering at the company's website and include string. The unique "fishing" pole for instant launch and maximum dad control is available as an option; advanced poles are also offered.

About BioKite

BioKite, the U.S. division of Morihisa Engineering Co. Ltd. of Japan, has evolved from a partnership between an environmentalist businessman and a like-minded doctor of electrical engineering. Their vision is to share a new type of kite with children, families, and outdoor and kiting enthusiasts while interesting them in the principles of aerodynamics, science and nature. The company's kites are made of proprietary and patented materials and designs, and are assembled by skilled members of handicapped organizations in Japan. Morihisa Engineering intends to establish the same style of manufacturing system in the U.S. For more information, please visit www.biokiteworld.com.

Attention Editors: Electronic images and MPEG video are available from www.biokiteworld.com or by contacting Susie Cover at [e-mail].