Bio-Technology General Corp. Purchases Dendrite's WebForce Express Sales Channel Management Solution.Business Editors/Health/Medical Writers MORRISTOWN, N.J.--(BUSINESS WIRE)--June 9, 2003 Dendrite dendrite: see nervous system; synapse. International, Inc. (Nasdaq:DRTE DRTE Defence Research Telecommunications Establishment ) Software Suite to Empower empower verb To encourage or provide a person with the means or information to become involved in solving his/her own problems Field Force Productivity of Rapidly Growing Pharmaceutical Company Dendrite International, Inc. (Nasdaq:DRTE) today announced that Bio-Technology General Corp. (Nasdaq:BTGC BTGC Bio-Technology General (stock symbol) BTGC Bukit Tinggi Golf Club (Malaysia) ) - a biopharmaceutical company headquartered in East Brunswick, New Jersey - is the latest of a growing number of companies to have purchased Dendrite's industry-leading WebForce Express(TM) sales channel management suite to manage field force activities and enhance promotional effectiveness. WebForce Express is gaining momentum in the marketplace; since Dendrite launched it in November 2002, five pharmaceutical companies, including both domestic and foreign firms, have purchased the solution. Bio-Technology General (BTG BTG BIT (Built-In Test) Target Generator BTG Bridging the Gap BTG British Technology Group BtG Betreuungsgesetz (Germany) BTG Biomass Technology Group BV BTG Begbies Traynor Group ) is utilizing WebForce Express to build an incremental Additional or increased growth, bulk, quantity, number, or value; enlarged. Incremental cost is additional or increased cost of an item or service apart from its actual cost. Customer Relationship Management system. In addition to having the solution integrate with its literature-ordering system (giving field users a convenient means to query and send customized letters to customers), BTG is using WebForce Express to capture and track voucher A receipt or release which provides evidence of payment or other discharge of a debt, often for purposes of reimbursement, or attests to the accuracy of the accounts. program results to measure return on investment from these initiatives. "Using a paper-based system made it extremely difficult to capture customer data and maintain acquired knowledge during personnel changes and territory realignments," said Thomas Fogarty Thomas Fogarty (1934 - ), American inventor and vintner. Born in Cincinnati, Ohio in 1934. His father died when young Fogarty was 8 (or 6 - sources vary), leaving him to do home repairs for his mother. , BTG Vice President of Sales. "By using a fully automated system like WebForce Express, we'll have a much more powerful ability to target customers, track calls, capture, retain, and analyze call data, and enhance communication to and from the field. This will undoubtedly enhance representative performance and productivity, as well as improve our ability to engage in strategic partnerships and co-promotions. Dendrite was chosen as the right partner for BTG because of its technology, flexibility, and superior customer service." Dendrite designed WebForce Express as a cost-effective sales force solution alternative to systems utilized by larger manufacturers. Featuring all of the robust functionality of Dendrite's flagship WebForce(TM) suite, it requires minimal configuration and customization and can be rapidly implemented by emerging companies such as BTG. Components include ForcePharma Express(TM), which provides rapid access to customer and other business intelligence information, as well as ForceAnalyzer Express(TM), a flexible, easy-to-use data visualization See information visualization. and analysis solution for monitoring and analyzing promotional activities. "WebForce Express meets the requirements of companies looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. uncompromising functionality on restricted budgets, and accelerated domestic and international market adoption since its launch last November is a testament to its value proposition," said Bob Parisi, Dendrite Group President-Domestic Market. "Adding to this value is Dendrite's industry knowledge, which enables us to be a full-service strategic partner, rather than just a software supplier, to companies such as BTG." As part of the new agreement, Dendrite will provide complete data center hosting and ongoing technical support, along with implementation, training, help desk services, hardware and operations management Operations management is an area of business that is concerned with the production of goods and services, and involves the responsibility of ensuring that business operations are efficient and effective. , and production control. About Bio-Technology General Corp. Bio-Technology General Corp. is a biopharmaceutical company with a portfolio of specialty pharmaceutical products and expertise in developing, manufacturing, and marketing human health care products. For more information, visit www.btgc.com. About Dendrite Dendrite develops and delivers solutions that increase the productivity of sales, marketing, and clinical processes for pharmaceutical and other life science clients. For more information, visit www.dendrite.com. Note: Dendrite is a registered trademark of Dendrite International, Inc. The foregoing contains forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. within the meaning of The Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. The statements may be identified by such forward-looking terminology as "expect," "believe," "may," "will," "intend," "plan," and similar statements or variations. All "outlook" information constitutes forward-looking statements. Such forward-looking statements are based on our current expectations, estimates, assumptions and projections and involve certain significant risks and uncertainties, including those which may result from our dependence on the pharmaceutical industry; dependence on major customers; economic pressures and legislative and regulatory impact on our customers; fluctuations in quarterly revenues due to lengthy sales and implementation cycles for our products; our fixed expenses in relation to fluctuating fluc·tu·ate v. fluc·tu·at·ed, fluc·tu·at·ing, fluc·tu·ates v.intr. 1. To vary irregularly. See Synonyms at swing. 2. To rise and fall in or as if in waves; undulate. v. revenues; successful and timely development and introduction of new products and versions; rapid technological changes; increased competition; international operations Internal Operations (I.O., IO or I/O) is a fictional American Intelligence Agency in Wildstorm comics. It was originally called International Operations. I.O. first appeared in WildC.A.T.S. volume 1 #1 (August, 1992) and was created by Brandon Choi and Jim Lee. ; acquisitions; our ability to attract and retain key personnel; the protection of our proprietary technology; our ability to compete in the Internet-related products and services market; the continued demand for Internet-related products and services; the ability of our third party vendors to respond to technological change; our ability to maintain our relationships with third-party vendors; results from strategic relationships; risks associated with events that may affect the world economy, including terrorism, military action in the Middle East or threat of other hostilities in the Middle East, Asia and other geographical regions; catastrophic events which could negatively affect our information technology infrastructure; difficulties disposing of certain of our facilities; and unexpected changes in accounting regulations, standards or interpretations. Other important factors that should be considered are included in the Company's 10-K, 10-Qs, and other reports filed with the SEC. Actual results may differ materially. The Company assumes no obligation for updating any such forward-looking statements to reflect actual results, changes in assumptions or other changes affecting such forward-looking statements. |
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